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Eco-friendly car hire for Lakes rail visitors

Press Release   •   Dec 20, 2013 10:17 GMT

Visitors heading to the South and Central Lakes from around the UK can now enjoy an easy, eco-friendly way to explore the region, following the arrival of low-carbon car hire at Oxenholme Railway Station.

Ideal for families, a new four-seater VW Up! has been introduced to Oxenholme, the Lake District, thanks to a partnership between the GoLakes Travel Programme, Virgin Trains and Co-Wheels.

Visitors can hire the VW Up! by signing up with Co-Wheels online just a few days before their visit. This special ‘pay as you drive’ vehicle will then give visitors the flexibility to reach the border of the Lake District National Park by train, before jumping into this conveniently-placed vehicle to enjoy a hassle-free journey to their final destination in the Lake District.

The new VW Up! is available to rent for slots of one hour up to several days at a time and is the latest addition to a small fleet of electric and low-carbon cars which took to the roads of the Lake District earlier this summer. It’s all part of GoLakes Travel’s plans to bring together more eco-friendly modes of transport and give visitors new ways to experience and explore the iconic landscape of mountains, lakes and countryside.

Claire Maclaine, Programme Manager for the GoLakes Travel Programme says, “Travelling to the Lake District by train is a great way to get here but often visitors feel that they need a car to get around once they have arrived. The pay-as-you-drive car at Oxenholme gives them the choice of using a low-carbon car for their onward journeys and is an important addition to the CoWheels fleet.”

Michael Byrne, Station Manager at Oxenholme for Virgin Trains, says, “Virgin Trains has a big role to play in supporting tourism growth in the Lake District by providing green, sustainable transport links. Thanks to this fantastic partnership our passengers can now get into the heart of the Lakes quickly and conveniently from as far as Scotland and London, knowing that there is a hassle-free connection that will get them all the way to their hotel or B&B door. With a massive boost in the capacity of our services to and from Oxenholme this December, this is another great addition to the Virgin Trains offer.”

Visitors wanting to hire the VW Up! can sign up with Co-Wheels online ahead of their visit. They will then receive their own smart card which gives them direct access to their chosen car in the CoWheels national fleet.

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For more information, please contact:  Heather Sewell, 01539 825002 / 07795 487003 /

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