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With establishing Smart Alarms Italy, AddSecure continues to expand its European footprint

Press release   •   Feb 12, 2020 04:02 EST

Antonio Cuccurullo, Sales Manager, AddSecure Smart Alarms Italy.

AddSecure formally launches its Smart Alarms market offering in Italy as part of strengthening the company's European position. Mr. Antonio Cuccurullo has been recruited as the Sales Manager to lead this expansion.

​AddSecure, a leading European provider of premium solutions for secure critical communications and data, today announced the establishment of its Smart Alarms market offering in Italy.

Earlier this year, AddSecure launched their Smart Alarms business offering in France and is now taking the next step to meet the growing interest for secure critical communications and data solutions in Italy.

Recently, AddSecure identified a change in the Italian regulations and certification for fire alarm transmission. These new regulations are based on the EN54-21 CPR and the AddSecure IRIS-4 products are independently certified as such. Mr. Antonio Cuccurullo will be answering the rapidly growing demand for certified and secure fire alarm transmission from the Italian security industry.

Antonio Cuccurullo previously worked with business and strategy development at companies such as Axitea Spa and Scan Coin Italia. Antonio’s main objective will be to target manufacturers, ARC/CMS companies and large installation companies whilst in parallel building up a nationwide distribution coverage network.

– AddSecure Smart Alarms contributes to safer and smarter communities. I am excited to be part of the AddSecure family, as they are pushing the development of digital security systems and critical communications forward, says Antonio Cuccurullo, new Sales Manager in Italy.

According to Wim Harthoorn, AddSecure's International Sales Director, the recruitment of Antonio Cuccurullo is a step in the right direction of positioning AddSecure in Italy.

– In a time where the demand for secure alarm transmission increases rapidly, we see the opportunity to continuously establish our Smart Alarms business offering around Europe. We are excited to expand the team and that Antonio Cuccurullo will lead the establishment, says Wim Harthoorn. 

Read more about AddSecure Smart Alarms here.

AddSecure
AddSecure is a leading European provider of premium solutions for secure data and critical communications. The company serves over 100 000 customers and partners around Europe with secure communications and solutions that help customers safeguard their life- and business-critical applications. This helps save lives, protect property and vital societal functions, and drive business.
AddSecure serves customers in the security and safety industry, in building security and automation, in digital care, in transport and logistics, in utilities and smart cities, and more. Customers are provided with solutions within Smart Alarms, Smart Care, Smart Grids, Smart Rescue, and Smart Transport.
The company, founded in the early 1970s, today employs more than 550 staff in 12 countries. AddSecure is headquartered in Sweden, and has regional offices as well as a network of distributors around Europe. AddSecure is majority-owned by Castik Capital, a European private equity fund with a long-term approach to value creation, founded in 2014.

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