PARALLELTEK Announces a Strategic Partnership with HookmeMobile

PARALLELTEK Announces a Strategic Partnership with HookmeMobile to Provide Entertainment & Revenue Solutions for Sports Venues and Tourist Transit.

Santa Fe Springs, CA – October 7, 2013: PARALLELTEKand Hook Me Mobile, Inc. have joined forces to help venues deliver a customer experience beyond merely access to WiFi. As the exclusive integrator of HookmeMobile’s location-based, mobile marketing technology, PARALLELTEK will engineer, integrate and reinforce wireless services through the augmentation of DAS (distributed antenna systems) and WiFi technologies. The partnership with HookmeMobile further positions PARALLELTEK as a leader in providing unified communications solutions and revenue generating opportunities for its clients.  This comprehensive technology and mobile media solution is specifically designed for Stadiums, Arenas, and Tourist transit.

“We have always specialized in creating extraordinary value throughout our customer’s lifecycle of needs utilizing the latest technologies,” said Anthony Minite, president of PARALLELTEK. “We are thrilled to be partnering with such a forward-thinking team and we look forward to what’s possible in the mobile technology space.” 

PARALLELTEK Vice President of Operations, Frank Gomez, adds, “Owners of sports venues and tourist transportation companies are constantly seeking ways to add to the value of their customer experience, while increasing the opportunity for additional revenues. At the same time their patrons expect the increased enjoyment and convenience made possible by mobile technology. Our new partnership with Hook Me Mobile, Inc. will allow us to continue to do so, while greatly expanding our service menu.”

HookmeMobile’s Experience Intelligence™ System (EIS) technology is web-based and requires no download or sharing of personal information.  Users scan a custom device with a smartphone and receive access to mobile games, entertainment and special offers instantly.  The consumer receives content that is personalized for them, based on the event and their individual location.

“We’re excited about this partnership with a solid infrastructure player like PARALLELTEK - this will help catapult our mutual success,” said Michael Greco, president/CEO of Hook Me Mobile, Inc. “We provide a revolutionary, user driven, non-intrusive approach to responsive mobile media. With new exclusive programs now available as a result of our partnership, costs often associated with the unprecedented rise of mobile devices are removed. Their sophisticated Unified Communication solutions satisfy the high demands of the new mobile generation, while our proprietary location based mobile technology solutions provide new entertaining revenue generators.” Hook Me Mobile, Inc. is currently in negotiations with several large professional sports stadium venues. 

HookmeMobile technology processes and analyzes every action and can report on thousands of patterns, scenarios and results in real-time.  The EIS will capture and synthesize consumer and venue experiences and provide the advertiser or sponsor with actionable data, that can be used to tailor mobile messaging through a variety of games, prizes, and special offers specific to the consumers, location, desires and real-time surroundings.

Venues are able to interact and communicate with patrons on a one-to-one basis, in sets of seats or all seats available – in real-time. The technology allows for creation of event-specific experiences and offers that are time and location sensitive. Sports arenas, stadiums and transportation providers can get real-time feedback about the facility or vehicle while people are still in their seats.

HOOK ME MOBILE, INC. is a cutting-edge, mobile, interactive media and technology company that has engineered and developed a proprietary patent pending platform to enhance the patron experience, creating unique revenue and profit opportunities for stadium and transportation venues. For more information about Hook Me Mobile, Inc. call 866-599-9230 or visit www.HookmeMobile.com 

About PARALLELTEK:

PARALLELTEK provides unified network cabling, audiovisual and security solutions to simplify communication between employees, clients, and smart office technology.  The company is based in Santa Fe Springs, California and is a division of Tangram Interiors.  For more information, visit www.paralleltek.com.

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Media Contact:

Angela Moore

Starfish PR

310-429-8868

angela@starfish-pr.com