London, UK – 16 November, 2011 - Shazam®, the world’s leading mobile discovery company, today announced that its unique LyricPlay™ feature is rolling out in all of its free and paid apps on iPhone, iPod touch and Android-powered devices. On iOS, this feature was launched in the Shazam Encore and (SHAZAM) RED premium Apps, and now is extended to people using the free version. In addition, Shazam is introducing the LyricPlay feature in both its free and paid apps on AndroidTM. LyricPlay is a unique, fun feature that gives people an exciting and engaging way to discover music when they can see lyrics in time with the music they’re listening to.
“Since the launch of LyricPlay in June for people with our premium apps on iOS, we’ve seen them embrace this innovative feature as an entertaining way to interact with the songs they love. Given its popularity, we wanted all people with iOS and Android-powered devices to have access to LyricPlay as we deliver a richer music experience,” said Shazam’s EVP Product, Alex Musil.
LyricPlay creates a more interactive experience, letting fans go beyond discovering the song title, artist and other great information; now they can also see the lyrics with eye-catching visual themes in time with the music they have just tagged. And, now, with unlimited tagging for people using iOS and Android-powered devices, they can now Shazam as often as they like and learn the lyrics to many of their favorite songs.
How do people start Shazam LyricPlay?
1) Tag a song they like;
2) Start the feature by tapping the new LyricPlay icon when it appears in a Tag result and turning their device horizontally to a landscape position, then watch the lyrics as they scroll, jump, pop or slide in real-time with the song;
3) Stop LyricPlay by tapping the lyrics for options to return to the Tag result for that song.
“No other app offers synchronised lyrics with animation like Shazam does, showing lyrics in a distinctive way as they slide and scroll across the screen giving a magical extended experience to people using our service,” said Musil.
People with Android-powered 3D devices also have the option to see the LyricPlay feature in 3D.
People who currently have the App on their iOS and Android-powered devices will get the new feature when they update.
For people who don't yet have the Shazam application on their iOS device, they can download Shazam Encore or (SHAZAM) RED Apps for $5.99, as well as the Free Shazam App, from the App Store on iPad, iPhone and iPod touch, or at www.itunes.com. For Android-powered devices, it can be found on Android Market, Amazon App Store, AT&T’s AppCenter, Verizon VCast app store. The feature is available in the US, UK, Canada, Australia, New Zealand, France, Italy, Germany and Spain.
Shazam is one of the most popular apps of all time, used by hundreds of millions of people globally to connect to the world around them. Building on its pioneering leadership in music identification, Shazam now helps people discover, interact with, and share video, audio, or printed content on TV, radio, movie screens, magazines, newspapers, packaged goods, and retail stores -- and now Shazam lets music fans follow their favorite artists to see their Shazams and share in the thrill of discovery. The app has exceeded 20 billion total Shazams since its launch, and users Shazam over 20 million times each day. For more information on how Shazam has created new technology tools for brands to utilize data visit www.shazam.com