Press release -

Tobii lines up eye tracking innovations at CeBIT

Tobii Technology lays out several eye tracking innovations at CeBIT in Hannover, Germany. Visitors to the booth have the chance to test, among other devices, an eye controlled laptop.

Tobii will present a broad selection of eye trackers and demonstrate what its technology can be used for, today and tomorrow.  This year’s innovations include:

  • A fully functional laptop prototype with integrated eye control
  • Tobii TX 300, the brand new 300 Hz eye tracker developed for research and analysis
  • Tobii Glasses, the revolutionary mobile eye tracker
  • The first-ever comprehensive solution for efficient, high-quality eye tracking of mobile devices
  • The latest addition to our series of communication devices: Tobii C15 (15”) with the CEye eye control unit

Tobii offers products for a multitude of application areas, including scientific research, user experience testing, advertising research, eye controlled interfaces in consumer computers and communication devices that help special people communicate, components for integration in third-party products, and much more.

More than 4,000 people around the world value the features found in Tobii’s eye controlled devices. Our world leading eye trackers are used by over 1,000 commercial and academic customers, including several Fortune 500 companies, and a large percentage of the world’s leading universities and research institutions.

“CeBIT is a melting pot of people and technology. We’ve been involved in the trade show six years running and each year it’s a challenge to meet the flow of visitors wanting to see for themselves how eye tracking works. This year we are proud to present a handful of new products that visitors can test in an easy and automatic way,” says Tobii’s CEO, Henrik Eskilsson.

For a live presentation at CeBIT, March 1-5, please visit our booth C13, Hall 9.

Media contact

Sara Hyléen, Head of PR, Tobii Technology, phone: +46 709 16 16 41, sara.hyleen (@) tobii.com

 

Topics

  • Science, technology

Categories

  • eye control
  • eye tracking
  • tobii
  • cebit 2011

Tobii Technology is the world’s leading vendor of eye tracking and eye control, a technology that makes it possible for computers to know exactly where users are looking. Our eye tracking technology has revolutionized research in many fields and enabled communication for thousands of people with special needs. Looking forward Tobii’s mission is to bring eye tracking into broader use. Some of that future is already here. We provide market-leading eye tracking technology to industrial partners in areas such as hospitals, diagnostics, vehicle safety, gaming and computer manufacturing. Tobii continues to realize its visions, showing continuous and rapid year-to-year revenue growth, and receiving numerous awards and recognition for its accomplishments. From our head office in Stockholm, Sweden, our reach is as broad as our vision. With offices in the US, Germany, Norway, Japan and China and a worldwide network of resellers and partners, we are truly a global company.

Contacts

Sara Hyleen

Press contact Corporate Communications Director, Tobii AB Group-wide questions +46 709 16 16 41

Stephan Floyd

Press contact Marketing Manager, Tobii Tech PR & Marketing, USA 781-223-2005

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