Compulsive content: when Netflix is competing with sleep are we entertaining ourselves to death?

When consumers are constantly available via digital devices, but anxious about losing that link, the opportunities - and ethical implications - for brands are seemingly endless.

Read more at http://www.campaignlive.co.uk/article/compulsive-content-when-netflix-competing-sleep-entertaining-ourselves-death/1431200#377d74s0fggzDurS.99