Press release -
R3HAB and Laidback Luke Genesis Drop Out Today on Music Royalty NFT Marketplace anotherblock
Join the NFT drop on anotherblock today, from 1 pm EST / 7 pm CET HERE.
Two dance music masters come together for a first: R3HAB and Laidback Luke’s single “Weekend on a Tuesday'' is kicking off the first drop on anotherblock, the transparent music royalty marketplace that uses NFTs to democratize music rights. Dropping August 19, anotherblock’s NFTs give holders the right to a share of the artists’ streaming revenues.
This drop allows fans to purchase NFTs that give them a share of streaming royalties, letting their favorite artists unlock more resources to create and letting them directly participate in the projects that thrill them. 250 NFTs, each giving the holder a 0.02% share in streaming revenues, will drop, at a democratic price of around $87 US. NFTs can be purchased via credit card or using a decentralized wallet such as Metamask. On anotherblock, unlike other music royalties NFT platforms, fans will be able to see what their NFT is worth, what to expect in terms of payouts, and other helpful information, making anotherblock one of the most transparent NFT platforms of its kind.
"Music NFTs should combine the amazing worlds that artists create, the color, feeling, emotional connection, with a whole new approach to music purchases, royalties, and fan experiences. NFTs with clear, easy-to-grasp, real-world value promise to transform the music business from its current, sometimes frustrating state into a more artist-friendly, fan-engaging community." - Michel D. Traore, anotherblock co-founder and CEO.
In a powerful joining of forces, the dance music heavyweights showcase their signature styles, with Luke's groovy house influence and R3HAB's slapping basslines, paired with some velveteen vocals packing plenty of soul. "Weekend On A Tuesday'' hits just right for those weeknights or weekdays when you need to get out and let loose.
"After many months and many versions back and forth, Luke and I are excited to share 'Weekend On A Tuesday' with the world. This is a song about breaking away from the norm and choosing to follow your own beat. Sometimes you need to bring the energy to the start of the week - this song is made to get the party started, and we are happy to be part of the launch of anotherblock platform" - R3HAB
"I'm super thrilled to have finally landed this track with R3HAB. Him and I go way back! R3HAB came with this amazing bassline, and I poured a bit more of a housey sound over it. And let's be honest, 'Weekend On A Tuesday' is how it often feels for us touring DJs. And it's so exciting we combine this track with the launch of anotherblock" - Laidback Luke
After “Weekend on a Tuesday,” anotherblock will be offering regular royalty NFT drops from some of the world’s biggest artists.
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Stockholm-headquartered anotherblock is launching a blockchain-based marketplace for music rights in 2022 to empower creators and add value to their art. Founded in 2021 by Michel D. Traore, Sebastian Ljungberg and Filip Strömsten, anotherblock was built upon the idea that accessing music rights should be easy, accessible and democratic. By connecting music rights to NFTs, anotherblock creates a smooth and easy way to both buy and sell music rights – a community of music lovers building rights catalogs together with artists.