Press release -
A nutritious alliance of natural goodness
Enriched juice is a healthy milk alternative
Take the good things in milk, add them to juice, and give consumers a fresh approach to natural nutrition.
For the sporty, elderly and young, our new concept for calcium and protein-enriched juice is appealing and convenient. It is also an opportunity to make up for the general decline in milk consumption, a trend that limits access to certain key nutrients in the diet.
At Arla Foods Ingredients, we have used our knowledge of milk components to develop juice formulations with the same 0.12% calcium content as milk and, at 3%, almost the same level of protein. Juice itself is a rich, natural source of vitamins.
By choosing proteins that favour a low pH environment, we can ensure a highly stable juice product with a clean taste and smooth mouthfeel.
“Many studies have documented that calcium is most easily absorbed by the body when it comes from milk,” says Claus Andersen, dairy group application manager. “After a workout, milk proteins are those best absorbed in the muscles, giving an increase in muscle mass.””
In addition to the sports nutrition benefits, the enriched juice is a refreshing milk alternative for seniors in need of an extra protein and calcium supplement and young people who prefer fruit drinks to milk.
For more information, contact claus.andersen@arlafoods.com