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  • A Modern Tribute to a Skiing Legend

    (Altenmarkt, Austria – January 2025) – Atomic is bringing racing heritage back to the slopes with the launch of the limited edition X9S Beta Race 10.26 – a modern high-performance ski inspired by the original model ridden by Austrian legend Hermann Maier. Blending retro design with contemporary race technology, the ski is a tribute to Maier’s legacy and a nod to Atomic’s roots in World Cup racing.

  • Atomic and Arc’teryx Expand Grottoflage Collaboration for 2025

    (December 3, 2025) – Building on last season’s sold-out success, Atomic and Arc’teryx return this month with an expanded Grottoflage Collection, a limited-edition collaboration that fuses precision engineering and bold design across skis, helmets, goggles, poles, and apparel.
    For 2025, the collaboration introduces two completely new freeride setups: the Maverick 105 CTI Arc’teryx Edition, the a

  • Everything there is to know about ski boots

    Altenmarkt, Austria – November, 2025 –Leading ski equipment manufacturer Atomic just published a ski boot platform that delivers an in-depth resource on fit, features and performance. The intuitive online tool is designed to help skiers find the right ski boot in terms of all related factors. A Learn section addresses the fundamental knowledge needed to understand the uniqueness of foot shapes and

  • From World Cup to Park and Powder – Atomic introduces the Remedy 130 ski boot for freeskiers

    (Altenmarkt, Austria, October 2025) Atomic is launching the Remedy 130, a ski boot designed for ambitious freeskiers looking for uncompromising power transmission, stability, and shock-absorbing performance in demanding freeski terrain. Backed by more than 60 years of World Cup experience and alpine racing success, the boot combines proven racing pedigree with the expertise of freeski athletes who

  • FASTER. ALWAYS: Atomic unveils new Redster range

    (Altenmarkt, Austria October 6th 2025) Building on 70 years of racing heritage, Atomic proudly unveils the new Redster range. The collection is designed for dedicated skiers chasing speed and control. All-new Redster skis and boots lead the 25/26 lineup, engineered to bring race-inspired performance to the piste, while goggles and helmets complete the collection with added clarity and protection.

  • Atomic Launches Limited Edition Bent 110 GFD

    OGDEN, UT (September 29, 2025) – Having shaped the future of skiing for over 70 years, today Atomic introduces the limited edition Bent 110 GFD, a ski born at the intersection of music, art, and sport. Designed in collaboration with Atomic athlete and artist Chris Benchetler, and featuring original artwork inspired by the Grateful Dead, the Bent 110 GFD launches in coordination with Benchetler’s m

  • Atomic Announces Athlete Lineup for the 2025/26 Media Day

    (Altenmarkt, Austria, September 2025) – With another winter season just around the corner, Atomic is set to welcome the international media to its annual Media Day in Salzburg at the Handelszentrum 16. The 2025/26 Redster athlete lineup brings together proven champions and rising stars across all alpine disciplines – a reflection of the brand’s continued focus on high performance and athlete-drive

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The Atomic Beta Race is back. Reimagined as the limited-edition Atomic X9S Beta Race 10.26. Before Redster. Before modern race lines. There was Beta Race. Raced by Hermann Maier and shaped in one of alpine skiing’s most influential eras, Beta Race became a symbol of uncompromising performance. The limited-edition Atomic X9S Beta Race 10.26 brings that iconic design back – refined with modern construction, geometry, and precision. Past meets present. A legacy, reengineered. Shop the skis via the link in our bio. #weareskiing #fasteralways

@ATOMIC SKIING

🎿 Enter to Win an Exclusive Arc’teryx x Atomic Ski Gear Package! ❄️ One lucky winner will receive: - A pair of limited-edition MAVERICK 105 CTI or MAVEN 103 CTI Arc’teryx Edition skis - Backland FR SQS Arc’teryx Edition poles -️ FOUR PRO HD Arc’teryx Edition goggles - REVENT GT AMID Arc’teryx Edition helmet 🔗 Link to USA entry: https://www.atomic.com/en-us/grottoflage-giveaway-2026 🔗 Link Canada entry: https://www.atomic.com/en-ca/grottoflage-giveaway-2026

@ATOMIC SKIING

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