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Billie – Everyone’s right to a beautiful home

Press release -

Billie – Everyone’s right to a beautiful home

Boråstapeter are launching their latest collection, ‘Billie’. This affordable wallpaper collection offers contemporary styling with Easy Up quality. With its on-trend, eye-pleasing patterns, Boråstapeter aim to give everyone the opportunity to create a more beautiful home.

The Billie collection displays a modern style. Consisting of 30 wallpapers in a range of colour schemes, from lighter neutral tones of grey and muted pastels, brighter shades of apricot pink or yellow to darker brown and steel blue colour palettes. There is something to please all design tastes, with wallpaper for someone aiming to inject colour into their home as well as for those seeking to create a calming ambience.

The patterns are easy to absorb and come in a wide variety of expressions. Including everything from classic medallion or striped patterns, single-coloured surfaces and geometric patterns, to botanical patterns, both as a loop and a more graphic flower. There is something in the Billie collection for every room in the home.

- Some people believe that wallpaper has to be expensive, but with wallpaper from the Billie collection, we’re enabling impressive changes at home for a small cost. And without sacrificing on Boråstapeter’s fine quality,” says Claudia Nilsson, Marketing & E Commerce Director, at Boråstapeter.

Launching in late August, Billie consists of six patterns in different colour schemes.

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Classic modern wallpaper for inspiring environments

Boråstapeter is Sweden’s most famous and best-selling wallpaper brand. Every year around five collections are designed and produced in Borås and launched for sale worldwide. Based on a classic and timeless foundation, the brand is continuously developing to meet market interests in design, colour and shape. Boråstapeter is part of the WallVision Group together with the brands: Engblad & Co, Mr Perswall, Cole & Son and Wall&decò.

https://www.borastapeter.se/en/

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