Press release -
Borosan 21 - Traditional paper wallpaper for every room and style
Boråstapeter launches Borosan 21. Developed from 65 years of love for colour, shape and pattern, the varied wallpaper collection has traditional, trendy and timeless wallpapers to suit all homes. Its beautiful wallpapers are made with high quality, Swedish-made paper, which is both flexible to work with and environmentally sustainable.
Choose from flowers, stripes, medallions and solid colour expressed in a pleasantly muted colour palette. Borosan 21 has many personalities. The collection contains modern wallpapers filled with character and created according to Swedish handicraft tradition. We find new patterns in stunning colour combinations and also the occasional gem from our historical wallpaper archive.
“Borosan 21 contains 45 fantastic wallpapers which are easy to work with and last a long time, both in terms of style and quality,” says Sissa Sundling, Head of Design, Boråstapeter.
Borosan 21 is available in stores from mid-March. All wallpapers are made in Boråstapeter’s own factory in the textile city of Borås, where sustainability is in focus. Production is completely without hazardous substances and with the least possible environmental impact. All the paints used are water-based and the paper is sourced from sustainable forestry in Northern Europe.
Images and pressmaterialImages and press material can be downloaded from our image bank at borastapeter.com. Username: welovewallpaper Password: welovewallpaper For further information or samples of wallpaper for photographing, you can also contact Monica Södermalm,
International Sales Coordinator, Boråstapeter AB, e-mail: monica.sodermalm@borastapeter.com
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Classic modern wallpaper for inspiring environments Boråstapeter is Sweden’s most famous and best-selling wallpaper brand. Every year around eight collections are designed and produced in Borås and launched for sale worldwide. Based on a classic and timeless foundation, the brand is continuously developing to meet market interests in design, colour and shape. Boråstapeter is part of the Embellence Group together with the brands: Perswall, Cole & Son, Wall&Decò and Pappelina.
