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Borosan Easy Up - 65 years of wallpaper love

Press release -

Borosan Easy Up - 65 years of wallpaper love

From timeless classics to new trends, the Borosan Easy Up collection has wallpaper for all rooms and styles. And best of all, they are flexible, opaque EasyUp wallpapers which are as easy to hang, as they are to like. Be inspired and find the perfect wallpapers for your home.

Borosan’s aesthetic appeal lies in its wide range of designs. The great richness of variety means the collection enhances an array of interior design styles and fits all types of room. Choose from graphic expressions with a nature-inspired theme, single-coloured wallpapers or decorative floral motifs.

All wallpapers effectively cover the existing surface, so there is no need to paint walls before wallpapering. Plus, as the name
suggests, it is quick and easy to put up EasyUp wallpapers.

“We are passionate about creating new patterns and colour compositions. This, combined with high-quality Swedish production and a strong commitment to sustainability, makes it easy to understand why design professionals and style conscious individuals have chosen Borosan since 1956. It’s versatile, functional, beautiful and wonderful to work with” says Sissa Sundling, Head of Design, for Boråstapeter.

Borosan Easy Up is available in stores from the end of October. The wallpapers are made in Boråstapeter’s own factory in the textile city of Borås, where sustainability is in focus. Production is completely without hazardous substances and with the least possible environmental impact. All paints are water-based and paper is sourced from sustainable forestry in Northern Europe.

Images and pressmaterialImages and press material can be downloaded from our image bank at borastapeter.com. Username: welovewallpaper Password: welovewallpaper For further information or samples of wallpaper for photographing, you can also contact Monica Södermalm, International Sales Coordinator, Boråstapeter AB, e-mail: monica.sodermalm@borastapeter.com

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With inspiration from our Swedish heritage, We create wallpaper for all homes

Boråstapeter is Sweden’s by far best-known and best-selling brand of wallcoverings. Each year, we design and produce 7 collections at our plant in Borås before launching them virtually all over the world. Set against a classic, timeless background we continuously develop our brand to satisfy the market’s interest in designs, colours and textures. Boråstapeter is part of the WA WallVision AB Group

https://www.borastapeter.com/en/

Contacts

Karin Boo Wiklander

Karin Boo Wiklander

Press contact PR & Content Manager Boråstapeter +46 704 58 64 47

With inspiration from our Swedish heritage, we create wallpaper for all homes

Boråstapeter is a well-renowned and admired brand. Our name, the direction of the business and
our factory premises have never changed. But, perhaps most importantly, for over 110 years we have
been faithful to our core vision of creating wallpapers for all homes. Today, just like yesterday, we take inspiration from the nature which surround us, our common roots and that which is currently trending and capture this for the benefit of people's homes, both locally in Sweden and also, to an increasing extent, internationally. We strive for quality in everything we do, from production with minimal effect on the environment, to wallpapers with long-lasting contemporary visual expressions which are both durable and easy to put up.

Boråstapeter
RYSSNÄSGATAN 8
504 94 Borås
Sweden
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