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Everyday Moments - Timeless and homely for life here and now

Press release -

Everyday Moments - Timeless and homely for life here and now

Boråstapeter launches the homely and timeless wallpaper collection Everyday Moments with wallpapers for the whole family and every room in the home. The collection offers a rich variety of colours and surfaces – wallpapers where both the design and material stamp their mark on the room.

Everyday Moments is created with love for nature and craftsmanship, but also for the everyday aspects of life. In this collection you will find everything from soft, textile patterns, including squares and tweed patterns to neat floral lines, wooden panels and rough brick walls with patina effect.

The wallpapers have a beautiful material feeling which give walls, and indeed the whole room, extra character. The colour schemes range from dark to light with the emphasis on natural colours in muted shades, as if the colours had faded over time.

“The inspiration for Everyday Moments comes from both nature and the city. I wanted to access the material feeling in well-used bricks, rustic textiles but also in the simple beautiful that you find in nature when you just let the eyes rest” says Sissa Sundling, Head of Design, Boråstapeter.

Dress rooms in a lovely, warm feeling and give everyday moments that something extra.

Pictures and press material

High resolution images and press material can be downloaded from an image bank found at borastapeter.se
Username: welovewallpaper
Password: welovewallpaper.

For further information or samples of wallpaper for photographing, you can also contact Monica Södermalm, International Sales and Marketing assistant WallVision Group, e-mail: monica.sodermalm@wallvision.com.

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With inspiration from our Swedish heritage, We create wallpaper for all homes

Boråstapeter is Sweden’s by far best-known and best-selling brand of wallcoverings. Each year, we design and produce 5 collections at our plant in Borås before launching them virtually all over the world. Set against a classic, timeless background we continuously develop our brand to satisfy the market’s interest in designs, colours and textures. Boråstapeter is part of the WA WallVision AB Group

https://www.borastapeter.se/en/

Contacts

Karin Boo Wiklander

Karin Boo Wiklander

Press contact PR & Content Manager Boråstapeter +46 704 58 64 47

With inspiration from our Swedish heritage, we create wallpaper for all homes

Boråstapeter is a well-renowned and admired brand. Our name, the direction of the business and
our factory premises have never changed. But, perhaps most importantly, for over 110 years we have
been faithful to our core vision of creating wallpapers for all homes. Today, just like yesterday, we take inspiration from the nature which surround us, our common roots and that which is currently trending and capture this for the benefit of people's homes, both locally in Sweden and also, to an increasing extent, internationally. We strive for quality in everything we do, from production with minimal effect on the environment, to wallpapers with long-lasting contemporary visual expressions which are both durable and easy to put up.

Boråstapeter
RYSSNÄSGATAN 8
504 94 Borås
Sweden
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