More than interior decorating and a way of living. Now Byon is updating its visual look to match the brands life philosophy. The result is a happier, cockier and a more playful expression. The new logo and visual look have a distinct identity with a high degree of recognition. The next step will be the opening of Byon's own world with a webshop for the European market.
Playful and lively, without rules and where everything is allowed. In ByOn’s new collection we continue to play and have fun and it makes us want to challenge and surprise our homes even more. Apple-green is one of the most important colours of the season, preferably mixed with a nuance of mandarin. The materials we meet are handmade glass, stainless steel, ceramics, porcelain and organic cotton.
We see apple-green and mandarin, stripes and squares, soft organic shapes which meet slightly harder straighter lines. ByOn’s spring and summer collection contains a lot of colour and shape, a mix which feels personal, cool and luxurious. The chess square continues to play a significant role in the new collection that wants to make us go on playing games and horsing around.
”The Game goes ON w
Playful childishness is ByOn personified, just like always. But when the new collection is launched, we take the step into the world of games for real. Patterns from classic board games permeate the whole collection. Elements of chess squares and stripes meeting bold and flowing shapes and matt surfaces. The colours are delicious nougat, light vanilla, dark green and strong pepper. Let us present
Believe it or not, but the world of ice cream has been a great source of inspiration when ByOn created the spring and summer collection 2021. The pastel colours, the texture, the joy, the personal mix of tastes and not least the feeling of always putting something extra on top. ByOn continues its mission to make the everyday more joyful and to create interior design which makes us smile.
