Press release -

THE BOGNER JACKET Summer 2020 - LUXURIOUS. ATHLETIC. ICONIC.

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When Maria Bogner’s incredible sense of style led her to invent the Bogner stirrup pants in 1952, she not only revolutionized ski fashion on the slopes, but set the cornerstone for the brand's own concept: a symbiosis of sports and fashion. The iconic Bogner Jacket has come to represent this heritage Bogner lifestyle in winter as well as summer.

The Bogner Jacket for summer 2020 is a luxe interpretation of two timeless sportswear styles: short jacket and parka. The transition jacket for men and women combines the iconic sport details of a Bogner jacket with urban-inspired style. Offered in two different lengths and an assortment of colors and patterns. Available online at www.bogner.com.

Topics

  • Lifestyle, Fashion, Leisure


Willy Bogner GmbH & Co. KGaA, based in Munich, is an internationally successful lifestyle company and the leading provider of exclusive sport fashion, luxurious sportswear and designer fashion. The company employs over 800 people worldwide and appears in over 50 countries with the Bogner (Woman, Man, Sport, Kids) and Bogner Fire Ice brands as well as licences. The company, which has existed since 1932, is led by CEO Andreas Baumgärtner, while the owner is Willy Bogner, the son of the founder. More information at bogner.com

Contacts

Alena Haage

Press contact Brands, Products, Collections & Cooperations +49 1511 2909843

Katharina Hofmann

Press contact Brands, Products, Collections & Cooperations +49 89 43606 706

Billy Daley

Press contact North America +1 646 250 5113

Christine Neubauer

Press contact Sponsoring +49 89 436 06 450

Kathrin Schmidtke

Press contact Company, Management & Corporate Strategy +49 151 65 52 82 02