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  • Heinz Pichler Appointed VP of Sales, North America for Design Eyewear Group

    Heinz Pichler Appointed VP of Sales, North America for Design Eyewear Group
    Design Eyewear Group announces the appointment of Heinz Pichler as its new Vice President of Sales, North America. With extensive leadership experience across the eyewear industry, Heinz Pichler brings a strong strategic understanding of the North American market and a proven track record in developing premium eyewear b

  • ProDesign, Details define us

    DETAILS DEFINE US
    Introducing our Fall/Winter 2025 collection from ProDesign where every line and cut is considered.
    Fresh shapes refined old favorites, and innovative design languages that push the limits of colour, comfort, and craft were introduced. Some frames are technical. Some playful. Some bold. But all of them are unmistakably ProDesign.
    New concepts like FLAKE and PROFLEX T bri

  • FACE A FACE, the F collection

    The F Collection
    Bolder, freer, more genuine Figures. Frictions between retro and Future. A blend of concepts that shape a new vision.
    F is for Festival — it goes viral and spreads its good mood throughout the optical collection. A collection bolder, freer, more expressive — each frame a new horizon.
    And of course, F stands for France — the French origin of our frames is now officially ce

  • Double nomination at the SILMO d'Or Awards 2025

    Last year, Prodesign’s CENSUR took home the golden SILMO d’Or trophy. This year, we’re back in the spotlight with two nominations in the Designer Sunglasses category!
    FLARE from FACE A FACE SUPER TACTIC from WOOW
    The SILMO d’Or is the eyewear world’s most prestigious award, honouring the very best in creativity, craftsmanship, and daring design. These nominations are an incredibl

  • DEGree célèbre les 30 ans de FACE A FACE avec une scénographie signée Valentin Lebigot

    Pour ses 30 ans, FACE A FACE s’associe au designer Valentin Lebigot et dévoile une installation inédite au flagship store DEGree, à l’occasion de la Paris Design Week du 4 au 13 septembre 2025.
    Une mise en scène pop et inventive
    Ouvert en juillet 2023, le concept store DEGree réunit toutes les collections solaires des neuf marques de Design Eyewear Group. Pour cet anniversaire, l’espace se

  • DEGree celebrates FACE A FACE 30 year anniversary with a scenography by Valentin Lebigot

    For its 30th anniversary, FACE A FACE teams up with designer Valentin Lebigot to unveil a unique installation at the DEGree flagship store, for the Paris Design Week, from September 4 to 13, 2025.
    A pop and inventive scenography
    Opened in July 2023, the DEGree flagship store brings together all the sunglasses collections from the nine brands of Design Eyewear Group. For this anniversary, the

  • WOOW - Let's play

    Take a deep breath, roll the dice and watch – every throw is a winner with this new WOOW collection!
    The French brand is more confident than ever in asserting its identity and signature style by rewriting the rules of the game. Optimistic and mischievous, these new optical and sun concepts turn every day into a true playground – where every detail becomes strategy, every shape a calculated risk

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