TCL bliver "Official TV Partner" for Call of Duty® Vanguard

TCL styrker sit engagement i spilindustrien og udvider sit partnerskab med Activision for at tilbyde den næste generation af spiloplevelse til spillere over hele verden.

TCL Electronics, København, 8. september 2021 - TCL Electronics, i øjeblikket verdens hurtigst voksende tv-brand og en af verdens største virksomheder inden for forbrugerelektronik, meddeler i dag, at virksomheden er "Official TV Partner" for Call of Duty Vanguard og forlænger sit partnerskab med Activision, en af verdens største udviklere af spil.

TCL har været partner i Call of Duty i USA siden 2018. Samarbejdet udvides nu også i Europa og som "Official TV Partner" deltager TCL i markedsføringen af spillet Call of Duty Vanguard gennem blandt andet flytbart materiale online på websiden, materiale vist i butikkerne på TCL's tv-modeller og events og konkurrencer blandt gamer-fællesskaber. TCL vil igen ses i mange spilkontekster, såsom turneringer, lanceringsarrangementer og influencer kampagner.

- Vi er så glade for dette samarbejde, kommenterer Marcus Hammächer, produktspecialist og Retail teamleder hos TCL Nordic. Vi brænder efter at give spillerne den allerbedste spilleoplevelse, og med dette års line-up af Mini LED og QLED TV kan vi ikke finde en bedre timing.

TCL + Gaming = Sandt
TCL var tidligt ude med Mini LED-funktionalitet, allerede i 2019, og bygger i dag videre på sin fremadrettede position i Mini LED. Med 2021 lineup inden for fjernsyn er det klart, at teknologi og funktioner skærpes yderligere, ikke mindst med hensyn til målgruppen af gamers. Med Mini LED -modellerne X92 serien i 8K opløsning og C825 serien med 4K samt QLED modellerne QLED850 kommer der ikke kun en virkelig opgraderet hjemmebiografoplevelse. Gaming bliver også taget til et helt nyt niveau. I korte træk nedenfor:

• 100Hz-panel til førsteklasses bevægelseshåndtering. Nyd hurtige bevægelser som i sport, spil eller actionfilm, mens du opretholder skarphed og realistiske detaljer.
• Game Master Pro for en virkelig god responstid, sammen med HDMI 2.1.
• HDMI 2.1standarden muliggør et meget bedre flow takket være det faktum, at du kan afspille 4K med 120 billeder pr. sekund.
• VRR eliminerer forsinkelser og såkaldt skærmrivning, som nogle gange kan forekomme under langsomme kamerapanoreringer eller klassiske tv-gaming.

Yderligere oplysninger
Deltag i den globale pressebegivenhed her, den 8. september kl. 10.00. Det er også muligt at se bagefter.

Følg @tclnordic på Instagram for de kommende Call of Duty aktiviteter og konkurrencer.

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Read more in the English press release below:

TCL Extends Relationship with Activision To Bring Next-Gen Gaming to More Gamers Around the World

Top-selling electronics brand strengthens commitment to gaming as Official TV Partner of Call of Duty®: Vanguard.

Hong Kong, September 8, 2021 – TCL Electronics (1070.HK), one of the leading players in the global TV industry and a leading consumer electronics company, has announced that it is the Official TV Partner for Call of Duty: Vanguard, extending its relationship with video game publisher, Activision.

“We are delighted to extend our relationship with Activision,” said Shaoyong Zhang, CEO of TCL Electronics. “We are passionate about providing fans with the very best gaming experience and with our 2021 TCL Mini LED and QLED TVs, we are doing just that.”

“Call of Duty: Vanguard is primed to deliver a stunning range of gameplay experiences for the entire gaming community,” said Will Gahagan, Director of Global Partnerships and Integrated Marketing, Activision Publishing. “We are excited to continue working with TCL and we are excited for gamers around the world who will be able to experience the game, in all its glory on a TCL TV, when it drops in November."

TCL has supported the gaming community for many years and has worked with Call of Duty® in North America since 2018. Now, as the Official TV Partner of Call of Duty: Vanguard,

TCL will use key channels and touchpoints to show how its display technology and award-winning TVs can make the game more immersive, and offer an unrivaleled gaming experience.

By combining Mini LED, QLED and up to 8K resolution with HDMI 2.1, select series of TCL TV models provide powerful and smooth imagery performance to satisfy the most demanding players.

Available features also include up to 120Hz high refresh rate dynamic compensation, reduced color trailing, blurring, and judder, plus Variable Refresh Rate (VRR), Auto Low Latency Mode (ALLM) and eARC, which combine to deliver an excellent audiovisual experience for gaming, in addition to one that makes TV shows and movies more entertaining.

About TCL Electronics
TCL Electronics (1070.HK) is a fast-growing consumer electronics company and a leading player in the global TV industry. Founded in 1981, it now operates in over 160 markets globally. According to OMDIA, TCL ranked global No.2 in TCL brand LCD TV market share in 2020. TCL specializes in the research, development and manufacturing of consumer electronics products ranging from TVs, audio and smart home appliances.

About Activision
Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading global producer and publisher of interactive entertainment. Activision maintains operations throughout the world and is a division of Activision Blizzard, Inc. (NASDAQ: ATVI), an S&P 500 company. More information about Activision and its products can be found on the company's website, www.activision.com or by following @Activision.

Media Contacts:

TCL Global
Siyang Wang /Mason Zhong
+86 755 33311656
pr@tcl.com