Press release -
The Nordic market leader in fastening − make their global launch at Cologne Hardware Fair
ESSVE the top premium fastener brand in the Nordics have delivered customer insight-driven innovations since 1970. It has resulted in numerous groundbreaking solutions loved by professionals and retailers. Such as ESSBOX System, an integrated fastener system offering simplicity and efficiency for craftsmen. The global launch takes place at the International Hardware fair in Cologne.
ESSVE has a long tradition of developing new, innovative products together with professional craftsmen, to facilitate their work. The wide range includes everything from traditional nails and screws to innovative solutions for heavy-duty fastening in wood, concrete and steel.
- “Our strength is our constant focus on the end-user, their experience and challenges. Today, 500 million ESSVE screws are sold every year, or 61 per second", says Johan Cederstrand, International Sales Director at ESSVE.
The brilliance of ESSVE lies in the ESSBOX System, an integrated fastening system, developed with and for the modern craftsmen. ESSBOX system helps the user to carry around a full day´s worth of fasteners in an organized way. The users just - load, work and reload - the lightweight sturdy case. Since the release of ESSBOX system in 2012, the green ESSBOX case has been sold in over 260 000 copies and increased sales by 150 percent in Northern Europe.
- “There is nothing like it on the market. With the launch of ESSBOX System things really exploded, we went from being part of the crowd to become the market leader within fastening solutions in the Nordics”, says Johan Cederstrand.
During the last five-year period, ESSVE’s turnover has increased by 17 percent each year to about one billion SEK. One of the reasons behind the strong growth is ESSVE´s close collaboration with retailers. As ESSVE offers a one-of-a-kind integrated fastening system including a wide assortment of fastening solutions (around 5000 articles) the company also serves as a partner to its retailers and as a support in the development of their business. ESSVE’s continuous investments in innovation and marketing creates the space for retailers to grow their fastening business.
Now ESSVE is looking to make the Nordic success a global success story. The international launch takes place at the International Hardware fair in Cologne in March 2018 where ESSVE will launch a revolutionary and innovative product which the company refers to as “the world’s best wooden screw”. You will find ESSVE in hall 5.2 stand B030-C031 at the Cologne Hardware fair.
For more details please visit www.essve.com or contact Ms Caroline Larsson, Marketing Manager New Markets: firstname.lastname@example.org, +46 70 215 13 52
ESSVE prides itself for being a consumer insight-driven innovation leader in Europe's fastener industry. Springing from a more than century-old tradition of innovative Swedish engineering companies, our idea is to offer fastener and fixing products that make it easier for the professional user to do a better job in a shorter time. ESSVE offers one of the most comprehensive ranges of premium fastener and fixing products in the industry. Our range covers all areas of usage – screws, fasteners, nails, nail guns and sealants/adhesives, with all the relevant ETA approvals.