ECBC News 2/2023

Does "machine coffee" have to taste bad?

Of course not, but there's no doubt that the coffee machine in the office, at the petrol station or in the hotel has been much maligned. You can't work magic with the cheapest kind of coffee. But when the coffee machine itself isn't capable of brewing good coffee, then it doesn't really matter if the beans are of good quality.

Things have moved on. Conscious and coffee-loving employees, customers or guests are demanding better quality. The mindset that "coffee is coffee" is changing. And with a higher quality of coffee comes the demand that the coffee machine can make a good brew.

Not everyone is aware that the ECBC approval programme covers not only coffee equipment for the domestic market, but also bean-to-cup machines in the professional market.

More and more manufacturers are participating in the ECBC approval programme. Animo, Bravilor Bonamat, Spengler, Wittenborg, Gaggia, Necta, Crem/Welbilt, WMF, De Jong Duke, Franke and Jura are all well-known international manufacturers that supply approved coffee machines.

A few years ago, the Norwegian Coffee Association began recommending that buyers request coffee machines approved by ECBC. Slowly but surely, we are seeing large public and private companies requesting ECBC-approved equipment when preparing tenders for coffee services.

We want to give a nod to all responsible manufacturers who are helping to improve the coffee experience for people at work or on the go.