Android TV Market Worth $ 231 Bn By 2027 | CAGR: 20%

A report by Acumen Research and Consulting estimated that the Android TV Market will surpass $231 billion by 2026, representing an average annual growth rate of 20 percent from 2020 to 2026. The market report provides an analysis of the global Android TV Market for the period 2015-2026, wherein 2020 to 2026 is the forecast period and 2019 is considered as the base year.

Android TV is a mobile operating system that has created and produced by Google for digital media consoles, set-top boxes, soundbars, and TVs. A user interface for video searching and voice scanning, the information surface from different media apps and services, and convergence with other new ones, acts as a substitute for Google TV. Android TVs can also work to enhance its usability with PCs and notebooks.

In 2018, North America held largest share due to high individual purchasing power which is one of the major factor that drives the growth of market. Advances in the technology sector has led to a growing number of smart homes and offices using android TV, as well as its first purpose for entertainment, include DVDs, music, internet applications and the use of computers such as Amazon TV, Netflix, Hulu and Google, are important.

Market Dynamics

The rising disposable income has enabled consumers to buy advanced technological TV sets that fit with their higher standard of living. In addition, consumers prefer high quality video and audio content as well as internet connectivity. Therefore, high standard of living and rising usage of online content will lead to the development of the android TV market, which is likely to have a positive impact on market growth.

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4K UHD Segment is Anticipated to Account for a Major Share of the Market Demand

• During the forecast period, the 4K UHD segment is expected to achieve significant growth in the android TV market. The decrease in these TV costs stimulates customers and increases competition in emerging economies. The rise of the multichannel audio Sound, which offers the theater experiences on greater screen, is synonymous with revolutionary functionality, such as high resolution and good picture quality.
• The standard resolution for TVs larger than 40 inches now is actually the Ultra-High Definition. In 2018, Consumer Electronics Show (CES), industry experienced a glimpse of the next step at 8K i.e. a concept of higher resolution. 4K Ultra-high definition (UHD) in android TV is expected to boost segment demand over the forecasted period by the adoption of innovative technologies such as Quantum dot LED (QLED).

The 46 to 55 inch screen size segment is likely to dominate the android TV market. Consumers are mostly looking for image quality; the 4K UHD television system is preferred for larger TV sets. The dropping prices and the 4K technology installation have led to a change in the preferences of screen sizes for the consumer whereas, 4K technology is not able to deliver picture quality on small screen size. For instance, Samsung Electronics Co., Ltd. also launched the full 4K TV line-up from 55 to 85 inch in order to address the growing demand of large-screen displays. The OLED Bravia 4K sets in 55inch, 65inch, and 77inch were released by Sony Corporation in January 2017.

Key Players

Some of the key players operating in the android TV market, profiled in the report include Sony Corporation, LG Electronics Inc., Panasonic Corporation, Hisense, TCL Corporation, Sharp Corporation, XiaoMi Corporation, Tosibha Corporation, Haier Inc., Skyworth Digital Holding Ltd., One Plus and Others.

Major Key Trends for Consumer Electronics Industry

• 5G becomes mainstream: As a service 5G is intended to improve health and enable comprehensive mobile networking and many other advantages.
• Dominance of Artificial Intelligence (AI): Major companies such as Mercedes, Samsung, Intel, and Hisense announced their strategies. Home Brew-an AI-enabled beermaker, was confirmed by LG, while Hisense announced three new quantum dot projection TVs with AI chips that improve the viewing experience.
• Voice-assisted personal entertainment systems: 8K TV, the newest developments in personal entertainment, establish an image quality, brightness and resolution environment that varies. The focus will be heisted from manufacturers that plug smart systems in their newest models.

Market Segmentation as below:

Market By Screen Size

• 31-35 inch
• 36-45 inch
• 46-55 inch
• More than 60 inch

Market By Display Type

• LED (Light Emitting Diodes)
• OLED (Organic Light Emitting Diode)
• QLED (Quantum Dot LED)

Market By Resolution Type

• 4K UHD TV
• HDTV
• Full HD TV
• 8K TV

Market By Sales Channel

• Online
• Offline

Market By End-User

• Residential
• Commercial
• Industrial

Market By Geography

(Regional Output, Demand & Forecast by Countries)

North America (USA and Canada)

Europe (UK, Germany, France, Spain and Rest of Europe)

Asia Pacific (China, Japan, India, Australia, South Korea and Rest of Asia-Pacific)

Latin America (Mexico, Brazil and Rest of Latin America)

Middle East and Africa (GCC, South Africa and Rest of MEA).

TABLE OF CONTENT

CHAPTER 1. INDUSTRY OVERVIEW
1.1. Definition and Scope
1.1.1. Definition of Android TV
1.1.2. Market Segmentation
1.1.3. List of Abbreviations
1.2. Summary
1.2.1. Market Snapshot
1.2.2. Android TV Market By Screen Size
1.2.2.1. Global Android TV Market Revenue and Growth Rate Comparison By Screen Size (2015-2026)
1.2.2.2. Global Android TV Market Revenue Share By Screen Size in 2017
1.2.2.3. 31-35 inch
1.2.2.4. 36-45 inch
1.2.2.5. 46-55 inch
1.2.2.6. More than 60 inch
1.2.3. Android TV Market By Display Type
1.2.3.1. Global Android TV Market Revenue and Growth Rate Comparison By Display Type (2015-2026)
1.2.3.2. Global Android TV Market Revenue Share By Display Type in 2017
1.2.3.3. LED (Light Emitting Diodes)
1.2.3.4. OLED (Organic Light Emitting Diode)
1.2.3.5. QLED (Quantum Dot LED)
1.2.4. Android TV Market By Resolution Type
1.2.4.1. Global Android TV Market Revenue and Growth Rate Comparison By Resolution Type (2015-2026)
1.2.4.2. Global Android TV Market Revenue Share By Resolution Type in 2017
1.2.4.3. 4K UHD TV
1.2.4.4. HDTV
1.2.4.5. Full HD TV
1.2.4.6. 8K TV
1.2.5. Android TV Market By End-User
1.2.5.1. Global Android TV Market Revenue and Growth Rate Comparison By End-User (2015-2026)
1.2.5.2. Global Android TV Market Revenue Share By End-User in 2017
1.2.5.3. Online
1.2.5.4. Offline
1.2.6. Android TV Market By Sales Channel
1.2.6.1. Global Android TV Market Revenue and Growth Rate Comparison By Sales Channel (2015-2026)
1.2.6.2. Global Android TV Market Revenue Share By Sales Channel in 2017
1.2.6.3. Residential
1.2.6.4. Commercial
1.2.6.5. Industrial
1.2.7. Android TV Market By Geography
1.2.7.1. Global Android TV Market Revenue and Growth Rate Comparison by Geography (2015-2026)
1.2.7.2. North America Android TV Market Revenue and Growth Rate (2015-2026)
1.2.7.3. Europe Android TV Market Revenue and Growth Rate (2015-2026)
1.2.7.4. Asia-Pacific Android TV Market Revenue and Growth Rate (2015-2026)
1.2.7.5. Latin America Android TV Market Revenue and Growth Rate (2015-2026)
1.2.7.6. Middle East and Africa (MEA) Android TV Market Revenue and Growth Rate (2015-2026)

CHAPTER 2. MARKET DYNAMICS AND COMPETITION ANALYSIS
2.1. Market Drivers
2.2. Restraints and Challenges
2.3. Growth Opportunities
2.4. Porter’s Five Forces Analysis
2.4.1. Bargaining Power of Suppliers
2.4.2. Bargaining Power of Buyers
2.4.3. Threat of Substitute
2.4.4. Threat of New Entrants
2.4.5. Degree of Competition
2.5. Value Chain Analysis
2.6. Cost Structure Analysis
2.6.1. Raw Material and Suppliers
2.6.2. Manufacturing Process Analysis
2.7. Regulatory Compliance
2.8. Competitive Landscape, 2017
2.8.1. Player Positioning Analysis
2.8.2. Key Strategies Adopted By Leading Players

CHAPTER 3. MANUFACTURING PLANTS ANALYSIS
3.1. Capacity and Commercial Production Date of Global Android TV Major Manufacturers in 2017
3.2. Manufacturing Plants Distribution of Global Android TV Major Manufacturers in 2017
3.3. R&D Status and Technology Source of Global Android TV Major Manufacturers in 2017
3.4. Raw Materials Sources Analysis of Global Android TV Major Manufacturers in 2017

CHAPTER 4. ANDROID TV MARKET BY SCREEN SIZE
4.1. Global Android TV Revenue By Screen Size
4.2. 31-35 inch
4.2.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
4.2.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)
4.3. 36-45 inch
4.3.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
4.3.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)
4.4. 46-55 inch
4.4.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
4.4.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)
4.5. More than 60 inch
4.5.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
4.5.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)

CHAPTER 5. ANDROID TV MARKET BY DISPLAY TYPE
5.1. Global Android TV Revenue By Display Type
5.2. LED (Light Emitting Diodes)
5.2.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
5.2.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)
5.3. OLED (Organic Light Emitting Diode)
5.3.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
5.3.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)
5.4. QLED (Quantum Dot LED)
5.4.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
5.4.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)

CHAPTER 6. ANDROID TV MARKET BY RESOLUTION TYPE
6.1. Global Android TV Revenue By Resolution Type
6.2. 4K UHD TV
6.2.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
6.2.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)
6.3. HDTV
6.3.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
6.3.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)
6.4. Full HD TV
6.4.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
6.4.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)
6.5. 8K TV
6.5.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
6.5.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)

CHAPTER 7. ANDROID TV MARKET BY END-USER
7.1. Global Android TV Revenue By End-User
7.2. Online
7.2.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
7.2.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)
7.3. Offline
7.3.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
7.3.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)

CHAPTER 8. ANDROID TV MARKET BY SALES CHANNEL
8.1. Global Android TV Revenue By Sales Channel
8.2. Residential
8.2.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
8.2.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)
8.3. Commercial
8.3.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
8.3.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)
8.4. Industrial
8.4.1. Market Revenue and Growth Rate, 2015 - 2026 ($Million)
8.4.2. Market Revenue and Forecast, By Region, 2015 - 2026 ($Million)

CHAPTER 9. NORTH AMERICA ANDROID TV MARKET BY COUNTRY
9.1. North America Android TV Market Revenue and Growth Rate, 2015 - 2026 ($Million)
9.2. North America Android TV Market Revenue Share Comparison, 2015 & 2026 (%)
9.3. U.S.
9.3.1. U.S. Android TV Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
9.3.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
9.3.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
9.3.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
9.3.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)
9.4. Canada
9.4.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
9.4.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
9.4.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
9.4.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
9.4.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)

CHAPTER 10. EUROPE ANDROID TV MARKET BY COUNTRY
10.1. Europe Android TV Market Revenue and Growth Rate, 2015 - 2026 ($Million)
10.2. Europe Android TV Market Revenue Share Comparison, 2015 & 2026 (%)
10.3. UK
10.3.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
10.3.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
10.3.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
10.3.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
10.3.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)
10.4. Germany
10.4.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
10.4.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
10.4.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
10.4.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
10.4.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)
10.5. France
10.5.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
10.5.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
10.5.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
10.5.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
10.5.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)
10.6. Spain
10.6.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
10.6.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
10.6.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
10.6.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
10.6.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)
10.7. Rest of Europe
10.7.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
10.7.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
10.7.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
10.7.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
10.7.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)

CHAPTER 11. ASIA-PACIFIC ANDROID TV MARKET BY COUNTRY
11.1. Asia-Pacific Android TV Market Revenue and Growth Rate, 2015 - 2026 ($Million)
11.2. Asia-Pacific Android TV Market Revenue Share Comparison, 2015 & 2026 (%)
11.3. China
11.3.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
11.3.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
11.3.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
11.3.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
11.3.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)
11.4. Japan
11.4.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
11.4.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
11.4.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
11.4.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
11.4.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)
11.5. India
11.5.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
11.5.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
11.5.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
11.5.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
11.5.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)
11.6. Australia
11.6.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
11.6.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
11.6.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
11.6.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
11.6.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)
11.7. South Korea
11.7.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
11.7.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
11.7.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
11.7.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
11.7.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)
11.8. Rest of Asia-Pacific
11.8.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
11.8.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
11.8.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
11.8.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
11.8.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)

CHAPTER 12. LATIN AMERICA ANDROID TV MARKET BY COUNTRY
12.1. Latin America Android TV Market Revenue and Growth Rate, 2015 - 2026 ($Million)
12.2. Latin America Android TV Market Revenue Share Comparison, 2015 & 2026 (%)
12.3. Brazil
12.3.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
12.3.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
12.3.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
12.3.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
12.3.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)
12.4. Mexico
12.4.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
12.4.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
12.4.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
12.4.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
12.4.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)
12.5. Rest of Latin America
12.5.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
12.5.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
12.5.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
12.5.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
12.5.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)

CHAPTER 13. MIDDLE EAST & AFRICA ANDROID TV MARKET BY COUNTRY
13.1. Middle East & Africa Android TV Market Revenue and Growth Rate, 2015 - 2026 ($Million)
13.2. Middle East & Africa Android TV Market Revenue Share Comparison, 2015 & 2026 (%)
13.3. GCC
13.3.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
13.3.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
13.3.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
13.3.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
13.3.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)
13.4. South Africa
13.4.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
13.4.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
13.4.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
13.4.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
13.4.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)
13.5. Rest of Middle East & Africa
13.5.1. Market Revenue and Forecast By Screen Size, 2015 - 2026 ($Million)
13.5.2. Market Revenue and Forecast By Display Type, 2015 - 2026 ($Million)
13.5.3. Market Revenue and Forecast By Resolution Type, 2015 - 2026 ($Million)
13.5.4. Market Revenue and Forecast By End-User, 2015 - 2026 ($Million)
13.5.5. Market Revenue and Forecast By Sales Channel, 2015 - 2026 ($Million)

CHAPTER 14. COMPANY PROFILE
14.1. Sony Corporation
14.1.1. Company Snapshot
14.1.2. Overview
14.1.3. Financial Overview
14.1.4. Product Portfolio
14.1.5. Key Developments
14.1.6. Strategies
14.2. LG Electronics Inc.
14.2.1. Company Snapshot
14.2.2. Overview
14.2.3. Financial Overview
14.2.4. Product Portfolio
14.2.5. Key Developments
14.2.6. Strategies
14.3. Panasonic Corporation
14.3.1. Company Snapshot
14.3.2. Overview
14.3.3. Financial Overview
14.3.4. Product Portfolio
14.3.5. Key Developments
14.3.6. Strategies
14.4. Hisense
14.4.1. Company Snapshot
14.4.2. Overview
14.4.3. Financial Overview
14.4.4. Product Portfolio
14.4.5. Key Developments
14.4.6. Strategies
14.5. TCL Corporation
14.5.1. Company Snapshot
14.5.2. Overview
14.5.3. Financial Overview
14.5.4. Product Portfolio
14.5.5. Key Developments
14.5.6. Strategies
14.6. Sharp Corporation
14.6.1. Company Snapshot
14.6.2. Overview
14.6.3. Financial Overview
14.6.4. Product Portfolio
14.6.5. Key Developments
14.6.6. Strategies
14.7. XiaoMi Corporation
14.7.1. Company Snapshot
14.7.2. Overview
14.7.3. Financial Overview
14.7.4. Product Portfolio
14.7.5. Key Developments
14.7.6. Strategies
14.8. Tosibha Corporation
14.8.1. Company Snapshot
14.8.2. Overview
14.8.3. Financial Overview
14.8.4. Product Portfolio
14.8.5. Key Developments
14.8.6. Strategies
14.9. Haier Inc.
14.9.1. Company Snapshot
14.9.2. Overview
14.9.3. Financial Overview
14.9.4. Product Portfolio
14.9.5. Key Developments
14.9.6. Strategies
14.10. Others
14.10.1. Company Snapshot
14.10.2. Overview
14.10.3. Financial Overview
14.10.4. Product Portfolio
14.10.5. Key Developments
14.10.6. Strategies

CHAPTER 15. RESEARCH APPROACH
15.1. Research Methodology
15.1.1. Initial Data Search
15.1.2. Secondary Research
15.1.3. Primary Research
15.2. Assumptions and Scope

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