Document -
Morakniv's viral campaign nominated for the Swedish Influencer prize
The Swedish knife making brand Morakniv launched a viral campaign that generated more than 900 images in just 30 days. By sharing and promoting the hashtag #kvinnligaäventyrare (female adventurers), the engagement that followed the campaign exceeded all expectations. The campaign was also nominated for the Swedish Influencer prize and for the Swedish Publishing prize in the category ecommerce.
-
License:
Media Use
The content may be downloaded by journalists, bloggers, columnists, creators of public opinion, etc. It can be used and shared in different media channels to convey, narrate, and comment on your press releases, posts, or information, provided that the content is unmodified. The author or creator shall be attributed to the extent and in the manner required by good practice (this means, for example, that photographers should be attributed).
- File format: .pdf
