Press release —
Hotel Skansen brings Sweden’s producers and enthusiasts together for Bjäre Wine & Drinks Festival
On May 16, Båstad becomes the natural gathering place for Sweden’s drinks enthusiasts as the Bjäre Wine & Drinks Festival returns to Hotel Skansen. Some of the country’s most renowned producers, importers and wine personalities comes together to offer an experience where local craftmanship meets international influences.
The festival has quickly established itself as an unmissable destination for both enthusiasts and industry professionals, where the passion for wine and drinks takes center stage. In Gallerian, Hotel Skansen’s new multifunctional event venue, visitors can expect a lively buzz of exhibitors, tastings and conversations, while Restaurant Sand will be open for lunch and dinner, featuring one of Sweden’s most interesting wine lists.
– Bjäre Wine & Drinks festival is a celebration of the craft, the flavors and the people behind them. We want to create an experience where newcomers and seasoned enthusiasts can meet, be inspired and discover something new, Says Robbin Almén, Food & Beverage Manager, Hotel Skansen.
Among this year’s highlights are exclusive tastings led by Hans Wejnefalk Larsson from Winehub, where participants can delve into both the Swedish wine landscape and more unexpected wine regions. Alongside this, a carefully curated selection of exhibitors is offered, from local vineyards to established importers.
Program, Saturday May 16
- 11.00 The exhibition in Gallerian opens
- 12.00–15.00 Lunch served at Restaurant Sand
- 13.00–14.00 Testing: The wine country of Sweden
- 15.00–16.00 Testing: Unusual origins and exciting wine regions
- 17.30 Restaurant Sand opens for dinner
- 18.00 The exhibition closes
This year’s exhibitors include Thora Vingård, Kullabergs Vingård, Poppels Bryggeri, Johan Lidby Vinhandel and The Wine Hub, together representing both tradition and innovation.
The wine destination, Bjärehalvön
In recent years, Bjärehalvön and Båstad have emerged as one of Sweden’s most attractive destinations for gastronomy and wine production. In northwestern Skåne, beverages are produced that explore the Nordic climate and a craftsmanship rooted in the rich Skåne soil, brought together under the concept of Terra Skåne – Sweden’s new wine district. The Bjäre Wine & Drinks Festival reflects this development – a place where local craftmanship meets international influences in a vibrant, summery atmosphere.
The festival ticket includes entry, a testing glass and drinks vouchers, with the option to pre-book special testings. With the sea, the light and the early summer as a backdrop, Hotel Skansen welcomes guests to a day that truly captures the flavor of Båstad.
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About Hotel Skansen Båstad:
Hotel Skansen is located between the beach and the harbor in central Båstad, Sweden, with the iconic center court just outside the door. The hotel dates to the early 1900s and has been one of Sweden’s most beloved destinations for over a century. Today, Hotel Skansen welcomes conference guests, event visitors, locals, spa- and dining guests – creating a vibrant atmosphere year-round. The hotel offers 172 rooms and a conference facility with 26 meeting rooms for up to 600 people. It also features a spa with a rooftop area and cold bath house, as well as the renowned Restaurant Sand. Hotel Skansen is a part of GRAM Group and is certified by Svenska Möten and eco-labeled with the Nordic Swan Ecolabel. Read more at https://hotelskansen.se/en/
