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  • AI Expert Sofie Perslow Joins HiQ as New Head of Business Area

    AI Expert Sofie Perslow Joins HiQ as New Head of Business Area

    HiQ is strengthening its focus on business-oriented artificial intelligence, prioritizing AI solutions that directly support and enhance customers' core operations. AI expert Sofie Perslow, with a solid background in tech-driven business development and leadership roles at Aller Media and ICA, has been hired to lead this strategic initiative.