HULTAFORS GROUP AND WIBE GROUP ANNOUNCE MUTUAL AGREEMENT ON BRAND TRANSITION
Hultafors Group and Wibe Group are jointly announcing a strategic decision that marks a significant milestone in their partnership. After more than two decades of utilizing the name "Wibe Ladders", Hultafors Group has made a careful choice to transition away from this brand name and are now introducing W.steps – a new brand that will offer the same extensive range of high-quality ladders.