PR professionals AI usage rockets throughout 2023
PR professionals’ confidence is returning as usage of AI tools shoots up, according to the latest ICCO and PRCA Confidence Tracker published today.
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Belmont University wins gold in ICCO University PR World Cup
Alyssa Sotiros and Nora Suknaic representing Belmont University (USA) have won Gold at the second annual ICCO University PR Word Cup. Silver was claimed by Emilia Sala and Michalina Wójcik representing University of Warsaw (Poland), while Jessica Gaynor and Sarah Cockett from Leeds Beckett University (UK) won Bronze.
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UNDP Call in Top PR Talent to Tackle Climate Crisis
The UNDP has signed a Memorandum of Understanding (MoU) with the ICCO to take on the climate crisis and tackle persistent communications challenges.
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Team UK Win 2023 Next-Gen PR World Cup
Dana Hanna and Jack Everley of the United Kingdom have won Gold at the third annual ICCO Next Generation PR Word Cup.
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WE Communications and Smarts Lead the Way on 2023 ICCO Global Awards Shortlist
The International Communications Consultancy Organisation (ICCO) is pleased to announce today the shortlist for the ICCO Global Awards, with WE Communications and Smarts leading the way with five shortlisted entries each. A further four agencies were shortlisted four times – DNA Brand Architects, Kurio, Milk & Honey, and joint submissions received from Hope&Glory and Broadcast Revolution.
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United Nations Development Programme to set brief for ICCO’s PR World Cup
ICCO joins forces 🤝 with the United Nations Development Programme (UNDP) for PR World Cups, fostering global young talent!
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ICCO launches Next Gen Group and Board
ICCO has launched the Next Gen Group, which will be led by the ICCO Next Gen Board. The remit of the group is to input young professionals’ perspectives into the ICCO Board of Management, as well as lead on projects relating to talent retention and recrutiment.
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GWPR and EACD sign ICCO’s Media Information and Education Pledge
The European Association of Communication Directors (EACD) and Global Women in PR (GWPR) are the latest organisation to sign ICCO’s Media Information and Education Pledge at the 2023 ICCO Global Summit in Warsaw.
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PR Pros Called to Participate in the ICCO World PR Report Survey
The ICCO World PR Report survey 2023-2024 is now open. This full report, published in November, provides the definitive overview of the global PR landscape, with an outlook on growth, investment, technology, ethics, mental health, diversity, measurement, and social media, all presented with a comprehensive breakdown for each region of the world.
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By shifting from "why” to “who” PR gets comfortable being uncomfortable
Since 2020, the PR sector has learnt to live with uncertainties those firstly brought by the pandemic and then by factors such as hyperinflation, political instability, and the war in Ukraine with subsequent humanitarian and energy crisis.
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It's Time To Prioritise
The World PR Report, the definitive study of the global public relations industry, conducted annually by the International Communications Consultancy Organisation (ICCO), is a fundamental look at the state of global PR practices and the trends and initiatives affecting and influencing its progress.
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DEI is not a sprint or a marathon, it is not a sport! It is a social justice issue.
Research and anecdotal evidence indicates that progress has by and large stalled, that organisations have focused on the quick wins - to be seen to be on the right side of history and public opinion.
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