Are you writing for robots or humans?
If someone asks you if you are writing content for robots, your natural response would probably be: Robots? No, I’m writing for journalists and my other fellow humans.
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News deserts and the PR industry: can emerging technologies help reverse the worrying trend?
In a recent survey of news and publishing professionals, over 86% of respondents agreed that local news access is vital to democracy. However, more than 45% said they believe that access to local news has actually decreased in the past decade.
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ICCO Announces 2023 Global Summit to Take Place in Warsaw
The 2023 ICCO Global Summit will take place in Warsaw, Poland on 11th and 12th October. The announcement was made at the end of the 2022 Global Summit in Dubai.
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Grzegorz Szczepanski, CEO, Hill + Knowlton Poland Begins ICCO Presidency
Grzegorz Szczepanski, CEO, Hill + Knowlton Poland began his Presidency by calling for PR to return to cherishing relationships at the opening of the ICCO Global Summit in Dubai.
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Hotwire Global Communication CEO announced as ICCO President-Elect
Heather Kernahan, Global CEO, Hotwire Global Communications, has been announced as the next ICCO Vice-President, a term that will run from October 2022 to 2024.
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Can you make the world add up?
Tightening up our use of data in campaigns is an ethical step PR must take to ensure we’re not contributing to misleading narratives.
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Assessing emotional states and intensity in a text
That what we read in our feeds triggers emotions is nothing new. But what kind of emotions and how intense are they? And what impact could this have on the media climate? Mynewsdesk is evaluating the possibilities of using AI within the communications industry.
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Poles Apart on Polarization
Human beings are naturally groupish creatures who tend to like those who agree with them, and often dislike those who do not.
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The ICCO Global Awards returns as an in-person event
The International Communications Consultancy Organisation will host its annual Global Awards in-person for the first time in 2 years.
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Microsoft, Standard Chartered, and Emirates headline ICCO Global PR Summit in Dubai
The International Communications Consultancy Organisation (ICCO) has announced the 2022 ICCO Global Summit “Being the Change – PR’s Leading Role in Shaping a People-Focused Future” will be held in person on 12th and 13th October at the Hilton Dubai Palm Jumeirah.
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PRCA launches Global PR Ethics Survey
The PRCA Global Ethics Council has launched a first-of-its-kind global research project, in partnership with Washington D.C.-based Ethics & Compliance Initiative, to examine the state of ethics and compliance in Public Relations (PR) and communications across the world.
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Bell Pottinger reflections & landmark global survey to headline PRCA Ethics Month
The Public Relations and Communications Association (PRCA) Global Ethics Council will mark this September’s Ethics Month with a series of reflections from industry leaders on Bell Pottinger’s expulsion from the Association five years ago.
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