JYSK and Lars Larsen Group donate DKK 2 million to vulnerable children through Danmarks Indsamling

For the 17th consecutive year, JYSK and Lars Larsen Group support the charity fundraising ‘Danmarks Indsamling’ and the amount donated is once again DKK 2 million - 1 million from JYSK and 1 million from Lars Larsen Group.

Once a year, 12 humanitarian organisations join forces with the Danish Broadcasting Corporation DR under the umbrella-term ‘Danmarks Indsamling’ to collect money to help people in some of the poorest countries in the world. Through the years, Danmarks Indsamling has helped more than 7 million people worldwide.

Every year, Danmarks Indsamling focuses on a new theme and in 2023 the theme is “Help vulnerable children of the world”.

This year, Danmarks Indsamling also visited the JYSK store in Valby to shoot a segment for the big fundraising-show on TV. Several JYSK employees participated in the shoot.

“We are proud to once again be able to support an important project such as Danmarks Indsamling together with other Danish companies, organisations, and individuals. With the current state of the world we are very happy to be able to support the important theme of the year and hopefully contribute to making a difference for the vulnerable children of the world via the 12 humanitarian organisations,“ says Communications Director, Åse Andersson.