Press release -
MOS MOSH Gallery. på CIFF: AW26 Modern Roots
Når CIFF løber af stablen d. 27.–29. januar, inviterer MOS MOSH Gallery. besøgende ind i AW26-universet Modern Roots – en kollektion, der hylder de stærke garderobeelementer og materialer, vi vender tilbage til.
AW26 Modern Roots bruger det velkendte som drivkraft til at bevæge sig fremad. Kollektionen bygger på klassiske principper om håndværk, form og funktion, og viser, hvordan tradition kan fornyes med moderne proportioner, teksturer og et nutidigt udtryk.
“Modern Roots handler om at tage udgangspunkt i de elementer, vi vender tilbage til. Det gode håndværk, de stærke silhuetter og materialer, der holder over tid. Denim spiller en vigtig rolle i AW26, fordi det tilfører kollektionen en ægte, underspillet karakter og en diskret kant, der binder det klassiske og det moderne sammen,” fortæller Mads Gyldendal Fogh, Brand Manager for MOS MOSH Gallery.
På CIFF kan du opleve AW26-kollektionen og få en snak om sæsonens visioner og kvaliteter.
Tirsdag og onsdag byder MOS MOSH Gallery. desuden på Espresso Martini fra kl. 13:30-16 som en uformel invitation til at kigge forbi.
Besøg MOS MOSH Gallery på stand ES-044 og ES-046
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MOS MOSH is the home of three brands, MOS MOSH, HEYANNO and MOS MOSH Gallery. – A universe of timeless wardrobe pieces with extraordinary details for women and men.
MOS MOSH was born in 2010, founded by Kim Hyldahl. Like a phoenix rising from the ashes, MOS MOSH marked a new beginning for the founder. The first drawings were created from the kitchen counter of his home, and step by step, a small collection of jeans and pants came to life. The signature was clear: well-fitted garments, high quality, and most importantly, designs created with a twist in mind.
In 2020, we introduced MOS MOSH Gallery., a new chapter in the MOS MOSH story. Designed for the modern man with confidence, MOS MOSH Gallery. is a high-end fashion brand built on timelessness and longevity. The aesthetic merges a simple Nordic look with sharp Italian finesse, using top-shelf fabrics and never compromising the fit. With both casual and formal elements, the collections are versatile, easy to style, and rooted in craftsmanship.
Our newest brand, HEYANNO, launched in Autumn/Winter 2024. Meaning “welcoming a new year,” HEYANNO symbolises positive renewal and playful energy. It embraces movement, experimentation, and a carefree approach to dressing. The style is a cool clash where minimalism meets maximalism, inspired by Japanese technical qualities, classy Scandinavian and Italian vibes, and the effortless playfulness of New York. HEYANNO is less about gender and more about attitude, inspired by men’s fashion, indie rock, and 90s grunge. With timeless silhouettes, high-quality materials, and an edgy twist, HEYANNO invites you to find your own unique way of dressing.
Across all three brands, MOS MOSH remains committed to crafting timeless, high-quality wardrobe pieces with a distinctive twist. Whether it's the signature fit of MOS MOSH, the refined craftsmanship of MOS MOSH Gallery., or the playful energy of HEYANNO, each brand reflects our dedication to authenticity, longevity, and modern design. Together, they form a united universe built on creativity, passion, and a strong, unwavering DNA.
