Pedaling towards sustainability: How Motosumo helps extend the life of stationary bikes

There’s a constant push for the latest and most high-tech gym equipment in today’s fast-moving fitness industry. At Motosumo, we believe that sustainability and innovation can work hand-in-hand. That’s where our tech platform comes in. One of the most impactful ways we contribute to a more sustainable future is by extending the life of stationary bikes and helping gyms and individuals get more from their existing equipment. This aligns directly with the United Nations Sustainable Development Goals (SDGs), which also help lead the way to achieving the Paris Agreement’s 2030 targets. Explore the full overview of the SDGs here.

Extending the life of gym equipment and home bikes

At Motosumo, we know that pioneering fitness doesn’t always require brand-new hardware. Our platform transforms any stationary bike into a connected, tech-enhanced fitness experience. Whether your bike is several years old, or fresh off the assembly line, our app uses your smartphone’s sensors to deliver real-time workout metrics like speed, distance, and cadence all without needing costly new sensors or equipment. Amazing, right?

This benefit extends not only to gyms but also to our platform’s home and corporate users. If you’ve got an older bike stored away, Motosumo can upgrade it into a modern fitness tool at no additional cost. This flexibility allows users to unlock the potential of their existing equipment, aligning with SDG 12, particularly target 12.5, which focuses specifically on reducing waste by promoting reuse and extending the longevity of products.

Sustainable fitness for both gyms and users

Both gyms and individuals can leverage Motosumo’s platform to enjoy innovative, interactive cycling workouts without the environmental cost of constantly replacing equipment. This approach promotes a more sustainable fitness model by minimizing waste and embracing a circular economy, where products are maintained and utilized to their fullest potential.

“By extending the life of gym equipment through our technology, we’re reducing the need for constant replacements and minimizing environmental impact,” says Kresten Juel Jensen, CEO of Motosumo. “Our mission is to provide an easily accessible and more sustainable solution for the fitness industry and its many users - one that benefits both gyms, home users, and the planet.”

Lightly touching on SDG 3 and SDG 13

While this blog focuses on how Motosumo contributes to SDG 12, our efforts also tie into SDG 3: Good Health and Well-being and SDG 13: Climate Action. These are critical components in the broader framework to reach the Paris Agreement’s 2030 targets. Motosumo's platform not only supports physical and mental health through accessible indoor cycling but also helps reduce transportation emissions by enabling users to join from anywhere in the world and contribute to lowering their carbon footprint.

Additionally, our Cycle For Change initiative, now approaching its 8th campaign this November, reflects our company’s DNA and effort to make a positive impact. Each campaign mobilizes our global cycling community for social and environmental causes, further aligning with our sustainability efforts.

The future of fitness is sustainable

As Motosumo continues to innovate, we remain committed to fostering a more sustainable future for the fitness industry. Maximizing the lifespan of gym and home equipment reduces waste and contributes to a greener world. Stay tuned for future blogs to explore how Motosumo’s efforts align with SDG 3 and SDG 13, creating a healthier, more sustainable world for all.