Skip to content merges with casino comparison portal Mr. Gamble merges with casino comparison portal Mr. Gamble

Press release -

Mr. Gamble Consolidates With

19 January 2023 – CashMagnet merges recently-acquired with Mr. Gamble.

CashMagnet, the parent company behind the award-winning casino comparison portal Mr. Gamble, has decided to merge with its flagship brand., which has been acquired by CashMagnet in the second half of 2022, was designed to be a streamlined, customer-centric platform that provides players with guidance and educational resources about Ontario online casinos 2023 2023. With the latest developments in Ontario’s gambling laws, the company felt it prudent to offer a one-stop database for players.

The platform’s merger and the subsequent migration of educational resources to Mr. Gamble are expected to yield additional value — not only to the company itself but, more importantly, to its vast established readership.

Chief Operating Officer and Co-Founder of Cashmagnet Ltd, Paavo Salonen, says: “We always strive to bring ease and simplicity to online gambling, and this recent merger with Ontario-Casino is a nice reflection of our efforts. Absorbing casino comparison platforms with niche theming into higher-profile brands helps us improve the visibility of our data. Players now effectively have access to all the information they need at their fingertips.”

The merger also presented a unique challenge in ensuring player safety by adhering to Ontario’s new regulations for gambling operators. The Mr. Gamble team has taken steps to make the content fully compliant with iGaming Ontario, which is a subsidiary of the Alcohol and Gaming Commission of Ontario (AGCO).

Following the company’s chain of mergers and acquisitions, of which Ontario-Casino is the most recent example, CashMagnet’s leadership underscores its continued commitment to helping players find unbiased information related to iGaming.

About CashMagnet

CashMagnet Ltd (“Cashmagnet”) is an industry-defining casino comparison platform with multiple flagship brands under its belt. CashMagnet sees its mission as promoting safe, player-friendly experiences by providing up-to-date, objective, fact-checked information about casinos.

CashMagnet’s efforts with regard to responsible gambling have been recognised in the industry, with Mr. Gamble winning the title of the “Bonus Comparison Affiliate of the Year”. With multiple nominations in 2022 and 2023, CashMagnet aims to expand its evergrowing portfolio of sites ranking for some of the most competitive keywords on Google with a player-first approach.

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Paavo Salonen

Paavo Salonen

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Silver Portugov

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Mr. Gamble - Set your own filters to find the best casino for You

Mr. Gamble is a trusted and award-winning iGaming brand that provides reliable and unbiased reviews of online casinos, slots, and bonuses. Our platform features authentic player feedback and ratings, which are highly valued by the iGaming community.

Mr. Gamble was established in 2019 with a vision to build a trusted and respected brand in the iGaming industry. Their dedication and passion have been instrumental in shaping the company's values and guiding principles.

At Mr. Gamble, we pride ourselves on staying up-to-date with the latest industry trends and providing our clients with the most relevant and accurate information. With us, you can make informed decisions when it comes to online gambling.

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