Press release -
GENO APPOINTS NEW REGIONAL SALES MANAGER
Geno appoints Knut Ingolf Dragset as the company’s Regional Sales Manager for APAC & LatAm (the Asia Pacific & Latin America), as well as Global Technical Sales Support Manager. Knut Ingolf will be responsible for developing Geno and Norwegian Red commercial strategy with his new role, strengthening key partnerships and business growth in the two regions.
“We are very pleased to introduce Knut Ingolf Dragset as our new business leader and technical advisor for Geno and Norwegian Red in the Asia Pacific & Latin America, two prominent regions that have contributed to Geno’s global market growth for Norwegian Red genetics. Very well respected within the breeding industry in Norway as a senior veterinarian and breeding advisor expert, Knut Ingolf's technical expertise has also been complemented by his strong business mindset that has helped Geno to continue to grow both nationally and internationally”, expressed Kate Stai, Geno’s Chief Commercial Officer.
Prior to his new appointment, Knut Ingolf has been a key part of Geno’s success in translating business strategies into commercial growth through his technical support working as a fertility and reproduction adviser since 2017, working alongside farmers and business partners within the Norwegian market.
Graduated as a veterinarian from The Norwegian Veterinary School of Oslo in 1995, Knut Ingolf started his career with seventeen years of career span working as a general practitioner within livestock production animals in Norway, while at the same time establishing a clinic for companion animals together with his wife and partners. Before joining Geno in 2017, Knut Ingolf was working with TINE, a Norwegian dairy company as an animal health adviser from 2013, advising farmers on the topics of preventive medicine, reproduction, nutrition, young stock rearing, barn construction from an animal welfare perspective, and general management.
Norwegian Red is the main dairy cattle breed in Norway, developed by Geno SA. Geno SA is a farmer-owned cooperative that has been breeding Norwegian Red dairy cattle since 1935. Geno sells over 1 million doses of semen from elite Norwegian Red bulls each year and distributes genetic material to more than 30 countries worldwide. Geno's vision: Breeding for better lives. Geno's head office is in Hamar, Norway.