News -
Tolpagorni interim consultant leading launch project at Scania
Tolpagorni product marketing specialist Per Cedernaes has been given the responsibility to lead the launch project of a new generation of trucks at Scania. Tolpagorni deliver consultancy services in Product marketing being part of the Product management area to many high tech companies within B2B. To secure the launch of a new product is key to the success in the market. To create company readiness is part of creating the foundation for a successful launch and one important area for the product management function to support.
The interim concept from Tolpagorni has proved to be able to deliver value from day one. The demand to have a specialist available at short notice can come up because of a new project or when somebody leave the organization. The need often come up at short notice in the fast moving world of high tech products within B2B and value needs to be delivered from day one. To be able to deliver from day one you need to be experienced and have tools and methodology with you. Also to be able to adjust to the ways of working in a new organization in a good way. This is what the Tolpagorni Interim concept is about.
”Per is an experienced specialist with a marketing focus. He has been launching complex technology in all parts of the world and will, as usual, do his outmost in the Scania project that we are honored to be responsible for. Our Lead/Challenger concept ensures the continuous back-up of the consultant in charge – a way to boost the value of the delivery even further!”, says Magnus Billgren CEO and founder of Tolpagorni Product Management AB.
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Topics
- Business enterprise
Categories
- product launch
- interim
- interim management
- product marketing
- product management
- produktledning
- produktägare
- product management team