Press release -
Sagaform presents Gurken – a design collaboration with Daniel Enoksson
The new Gurken is a salt and pepper mill where the classic mill shape is given a fresh interpretation. A product full of character that also opens the door to a new product category for Sagaform.
The salt and pepper mill Gurken is created in collaboration with the swedish award-winning designer Daniel Enoksson. With its conical silhouette – where matt lacquered beechwood meets the warmth of natural wood – it becomes a characterful sculpture in the kitchen.
– Gurken is a symbol of how we can unite Sagaform’s design heritage with new expressions and product areas. The aim was to create a product that feels natural to use every day, yet also sparks curiosity and becomes a focal point in the kitchen, says Beatrice Lindgren, Creative Director at Sagaform AB.
But Gurken is more than design. It is equipped with a durable, high-quality ceramic mill mechanism that delivers an even grind and can be adjusted for different coarseness levels. The colours – black and bordeaux – have been carefully chosen to reinforce its expression. The name also carries a story: the mill is named after a swedish mountain near Tärnaby, reflecting Sagaform’s closeness to nature.
– Gurken’s strength lies in the combination of playfulness and seriousness, function and form, the robust and the personal. A testament to what can happen when design is allowed to grow freely – but in good hands and mutual trust, says Daniel Enoksson.
In many ways, Gurken is typical of Daniel Enoksson’s design expression, with a clear sense of proportion, an unexpected character, and a strong presence in the room.
– I wanted to create something that felt like a little character, a friendly figure on the kitchen table, rather than a traditional mill, says Daniel Enoksson, and continues:
Objects we use often deserve extra care and character. Gurken reflects that idea – an object that deserves to be on display, both for its function and its expression. I wanted Gurken to feel just as relevant in ten years as it does today.
Gurken – Sagaform X Daniel Enoksson
Material: Certified beechwood, high-quality durable ceramic mill mechanism
Size: S (2-pack): height 15 cm / M: height 20 cm / L: height 32 cm
Colours: Black, bordeaux
Price:
S (2-pack): €64 / 599 SEK
M: €42 / 399 SEK
L: €64 / 599 SEK
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Sagaform creates classic products which never go out of fashion. Products which are easy to like and easy give-away gifts. Products which want to make us get together, around the table as well as in nature. To care about traditions is deeply rooted in Sagaform’s DNA. Just like the love for Scandinavian design, Nordic nature and creating products which are as stylish as they are smartly functional. The assortment is divided into three categories – decoration, kitchen and outdoor life.
Sagaform is part of Sagaform Group together with the brand Byon.
Sagaform Group brings together strong brands with distinct identities within home and interior design, with the goal of creating products that inspire, engage, and elevate everyday life. Under one roof, we unite design, function, and emotion to offer a thoughtfully curated range for both retail and corporate gifting.
Sagaform AB is part of New Wave Group and has its main office in Borås, Sweden.
