Press release -
Summer florals from Sagaform
At Sagaform, flowers are always in bloom, in beautiful and vibrant colour palettes. This spring, the new Edith series is introduced in a mixed beige tone that enhances all of summer’s table settings.
– Flowers are something we constantly return to, and we enjoy interpreting them in new ways each season. With Edith, we wanted to create a pattern that feels calm, harmonious and easy to live with over time, says Beatrice Lindgren, Design and Concept Manager at Sagaform.
This spring, the Edith series includes tablecloths and kitchen towels where graphic elements meet organic shapes. Like previous floral collections from Sagaform, they are designed to become part of our shared moments, from spontaneous coffee breaks to longer dinners.
Flowers from Sagaform
Edith tablecloth
Mixed beige
150x280 cm
Material: 70% recycled cotton / 30% recycled polyester
59,9 € / 599 SEK / 699 NOK / 399 DKK
Edith kitchen towel, 2-pack
Mixed beige
50x70 cm
Material: 70% recycled cotton / 30% recycled polyester
14,9 € / 149 SEK / 179 NOK / 99 DKK
Dagny deep plate large
White
ø32x6 cm
Hand wash. Do not microwave.
75 € / 749 SEK / 879 NOK / 519 DKK
Dagny deep plate small
White, beige, bordeaux
ø20x5 cm
Hand wash. Do not microwave.
29,9 € / 299 SEK / 359 NOK / 209 DKK
Dagny deep plate medium
White, beige, bordeaux
ø27x5,5 cm
Hand wash. Do not microwave.
49,9 € / 499 SEK / 579 NOK / 349 DKK
Eden hamam 90x170 cm
Mixed yellow
90x170 cm
Machine wash 40°C
29,9 € / 299 SEK / 359 NOK / 209 DKK
Eden waxed tablecloth
Mixed blue
150x250 cm
Machine wash 30°C
64,9 € / 649 SEK / 759 NOK / 449 DKK
Eden denim napkin, 2-pack
Blue
45x45 cm
14,9 € / 149 SEK / 179 NOK / 99 DKK
Eden denim kitchen towel, 2-pack
Blue
50x70 cm
24,9 € / 249 SEK / 299 NOK / 169 DKK
Edith tablecloth
Bordeaux
150x280 cm
59,9 € / 599 SEK / 699 NOK / 399 DKK
Dagny bowl small
White, beige, bordeaux
ø16x4 cm
Hand wash. Do not microwave.
19,9 € / 199 SEK / 239 NOK / 139 DKK
Topics
Sagaform creates classic products which never go out of fashion. Products which are easy to like and easy give-away gifts. Products which want to make us get together, around the table as well as in nature. To care about traditions is deeply rooted in Sagaform’s DNA. Just like the love for Scandinavian design, Nordic nature and creating products which are as stylish as they are smartly functional. The assortment is divided into three categories – decoration, kitchen and outdoor life.
Sagaform is part of Sagaform Group together with the brand Byon.
Sagaform Group brings together strong brands with distinct identities within home and interior design, with the goal of creating products that inspire, engage, and elevate everyday life. Under one roof, we unite design, function, and emotion to offer a thoughtfully curated range for both retail and corporate gifting.
Sagaform AB is part of New Wave Group and has its main office in Borås, Sweden.
