Fabian Frank joins Scout24 Schweiz AG as new Chief Marketing Officer

Fabian Frank will fill the vacant position of Chief Marketing Officer at Scout24 Schweiz AG in Flamatt as of 4 February 2019. A proven marketing expert, he will be responsible with immediate effect for the marketing of Scout24 Schweiz AG and its online marketplaces AutoScout24, MotoScout24, ImmoScout24 as well as anibis.ch and MediaImpact.

Fabian Frank's previous positions at the Kuoni Travel Group and the pan-European UPC Broadband Services also distinguish him as a proven expert in the digital marketing scene as well as the IT and telecommunications industry. The position of CMO had been vacant for several months, as his predecessor Jan Hinrichs moved to the position of Director Finance & Insurance Products within Scout24 Schweiz AG

Gilles Despas, CEO of Scout24 Schweiz AG said: "Scout24 Schweiz AG has been one of the most successful digital business players in Switzerland for years with its online marketplace network in the segments of vehicles, real estate and classifieds as well as advertising marketing via MediaImpact. We are delighted that Fabian Frank, an accomplished marketing professional, has joined us to further expand the inspiration of our brand portfolio and make it even more tangible for our partners and customers."

Fabian Frank is highly motivated for the new challenge; he said: "It is currently one of the most exciting tasks to strategically develop strong digital brands and align them with differentiated user demands with creative ambition. The excellent image of Scout24 Schweiz AG and its impressive reach offers a tremendous amount of potential. We want to further strengthen the trust of users in the brand and gain many new users who make decisions in their daily lives digitally and thus easily and conveniently with the Scout24 offers. It is a very forward-looking sign that a digital company like Scout24 is consciously investing in the value and perception of its brand here."