Albacross is raising 2,5M USD to disrupt the global B2B lead generation market by releasing their product for free

Albacross, Europe’s fastest growing lead generation and account based marketing platform, today announced it has raised $2,5 million in Seed financing led by Luminar Ventures, bringing its total funding to $3,8 million. This latest funding round follows the strongest quarter in the company’s history, with customer base up more than 10x compared to the first quarter of 2017. Previous investors and the French VC firm, Ventech, also participated in the round.

Finding new customers is a top priority for most companies. Digital strategies to find relevant customer leads are maturing in the B2C space but there is still a gap in B2B. By utilizing an ever growing database with companies and detailed knowledge about how they relate to each other, Albacross has developed a powerful tool that helps B2B companies grow. They have developed leading technology to identify relevant leads and are providing the service free of charge to all companies on a global scale.

“We’re first to offer B2B lead generation for free. All B2B companies with a website should use Albacross. Businesses need new customers and market insights, we give them that free of charge. That’s a strong offer,” said Albacross Co-founder and CEO Victor Ekelund

There are now thousands of businesses using Albacross from around the world, including companies like Klarna och PWC and several hundred new customers joins weekly.

“In the end of the year we’re going to be the largest service in the world in our market niche. Albacross is a crowdsourced database. The number of business we can identify is exponential to the number businesses using the service,” said Carl-Richard Häggman, COO at Albacross.

The platform also offers hyper targeted business-to-business marketing. It’s the most accessible account based marketing service on the market to day.

“We help business increase their sales and simplify their marketing to existing as well as new customers. It’s the most cost-efficient way of reaching your key accounts. You can choose between targeting industries or specific accounts.” Said Viktor Carlsson, Co-founder at Albacross.

“Albacross has a strong team and is targeting the global SME market, which we believe will grow fast the coming years. They have also proved to be valuable to large enterprises. We look forward to join the team and help the business grow further” said Daniel Karsberg, Investment Manager at Luminar Ventures.

Ventech has a wide variety of tech companies in their portfolio and sees similarities between Albacross and some of their most successful cases.

“We were really impressed by the team behind Albacross and know they have the right ingredients to succeed.” said Tero Mennander, General Partner at Ventech.

Press photo: https://imgur.com/a/bGBoWcM