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CAIA COSMETICS AND BLOSSA REIMAGINE THE HOLIDAY SEASON IN PINK WITH A LIMITED-EDITION COLLABORATION

CAIA Cosmetics and Blossa reimagine the holiday season in pink with a limited-edition collaboration—an alcohol-free raspberry-cranberry glögg paired with a matching lip gloss, putting a modern pink twist on a Scandinavian classic.

The holiday season is about more than festivities — it’s about feeling. The comfort of tradition, the scent of spice, the quiet bliss of returning to what’s familiar — and giving it new meaning. This year, CAIA and Blossa come together in an unexpected collaboration. One brand known for glow and entertainment, the other for warmth and tradition. The result is two products made to surprise, delight, and add more beauty to the holidays – to be shared, gifted, and celebrated together.

Pink Sip - The Glögg

Based on Blossa’s classic recipe from 1895, Pink Sip is an alcohol-free glögg infused with raspberry and cranberry — balancing fruity sweetness with Blossa’s characteristic blend of cloves, cardamom, and ginger. Crafted from de-alcoholized white wine, it carries the warmth of tradition with a fresh edge and a lighter, less sweet taste than Blossa’s traditional alcohol-free glögg. As always, made from real fruits and spices. Best served chilled, with gloss, in a martini glass, topped with a slice of blood orange.

95 SEK

Pink Sip - The Gloss

The matching lip gloss goes on sheer on the lips with a very delicate peach hue, softly scented with cardamom and orange. A soft, lip-cuddling formula that adds a luminous glaze without stickiness, designed to bring color to your lips, and to your glass.

245 SEK

The Pink Sip Set

The Glögg and The Gloss come together in a giftable kit. The perfect bring-along for every holiday gathering. An unexpected gift, guaranteed to stand out among bottles of red.

295 SEK

Together, the two products create the full Pink Sip experience. A moment where beauty and taste meet. The gloss becomes the final flavor note to the drink — a soft, scented finish that ties it all together. Swipe on the gloss, take a sip from your glass, and let the flavors merge together. All in one pink sip.

A Tribute to Scandinavian Heritage

The collaboration is a tribute to Scandinavian heritage. For CAIA and Blossa it’s been all about taking something time-honored – Swedish glögg – and remixing it through the CAIA lens. A way to celebrate beauty and taste, side by side.

“CAIA and Blossa have created a collaboration that pays tribute to Scandinavian heritage while adding a touch of the unexpected — giving the community something they didn’t know they needed, but wouldn’t want to celebrate without.” – Emelie Sundesten, Creative Director, CAIA

“Glögg has always been about gathering and sharing moments. By collaborating with CAIA, we reimagine this cherished ritual with a modern and playful twist. For the already devoted generations, and those to come.” – Emelie Eriksson, Senior Global Brand Manager, Blossa

Visuals With an Edge

The campaign imagery is captured by London-based chef, photographer and filmmaker Alex Paganelli — better known as DeadHungry. Renowned for his playful messiness and ability to turn food into unexpected art, Paganelli was hand-picked by CAIA for this campaign. His distinctive style replaces polished perfection with raw beauty, finding allure in crushed, dripping and imperfect details. Through the imagery, CAIA amplifies the Pink Sip concept, with beauty and taste meeting in a sensorial moment.

CAIA and Blossa invites everyone to celebrate the season with colour, taste, and a touch of the unexpected. Pink Sip is launching November 7 at 10:00 AM on caiacosmetics.se, at the CAIA Flagship Store, and at Nordiska Kompaniet in Stockholm and Gothenburg.

About Blossa

With a history stretching back to the mid-19th century, Blossa has become Sweden’s most iconic glögg brand, known for its craftsmanship, quality, and innovation. Each bottle carries over a century of tradition, with spices carefully sourced and matured to create Blossa’s distinctive flavor. Proudly Swedish, Blossa continues to celebrate the joy of gathering — bringing warmth, taste, and tradition year after year.

About CAIA Cosmetics

Founded in Stockholm in 2018, CAIA Cosmetics is a global beauty brand rooted in Scandinavian simplicity and driven by a fearless entrepreneurial spirit. Each product is crafted with intention — designed for ease, purpose, and an effortless glow. CAIA exists to elevate you, making beauty of the highest quality accessible to all.

Media Inquiries

For more information about CAIA Cosmetics, please visit caiacosmetics.com
For media inquiries, please contact: renee@caiacosmetics.com
For more information about Blossa, please contact: Emelie.eriksson@anora.com or ida.vesterlund@anora.com

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Anora Group är ett ledande företag inom vin- och sprit i Norden och en global föregångare inom hållbarhet. Deras marknadsledande portfölj består av egna ikoniska nordiska varumärken samt ett brett utbud av internationella vin- och spritvarumärken. Anora Group exporterar till över 30 marknader globalt. Företaget inkluderar även Anora industry- och logistikföretaget Vectura. År 2020 var Anoras sammanlagda nettoomsättning 6,4 miljarder kronor och företaget sysselsätter cirka 1100 anställda. Anora Groups aktier är noterade på Nasdaq Helsinki och Euronext Oslo.

www.anora.com

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