Bubbi Strengthens Market Position with Oversubscribed Investment Round

[Stockholm, March 3, 2025] – Bubbi, the AI-powered e-commerce personalization platform leveraging proprietary models built on its unique behavioral tracking methodology, has closed an oversubscribed investment round. This achievement marks a significant milestone in Bubbi’s mission to transform e-commerce through scalable, results-driven, and automated personalization.

In the past year, Bubbi has doubled its customer base and turnover, reflecting the growing demand for its technology. By combining advanced AI, seamless implementation, and a privacy-first approach, Bubbi empowers businesses to unlock measurable growth with minimal effort.

Proven Growth for E-Retailers

“Bubbi is more than a technology solution—it’s a catalyst for revenue growth,” said Johan Ryding, investor and former founder of Sportamore. “Generating a 3–6% increase in sales without requiring internal resources is a game-changer for any e-retailer.”

Ryding, with over two decades in retail, emphasized Bubbi’s unique value proposition. “What stood out was the simplicity and effectiveness of their platform. It delivers measurable results without the complexity of traditional implementations.”

Fueling Growth and Innovation

The new capital will enable Bubbi to expand its reach and refine its AI technology to meet the evolving needs of e-commerce businesses worldwide. Unlike solutions that rely on generic large language models (LLMs), Bubbi’s proprietary models—developed using its granular method for tracking user behavior—deliver tailored insights and optimizations, ensuring e-retailers stay ahead in a competitive market.

“Bubbi doesn’t just provide technology; it delivers trust through measurable outcomes,” Ryding added. “The platform’s simplicity and effectiveness make it a powerful tool for businesses looking to grow without complex systems or resource-intensive integrations.”

About Bubbi

Bubbi is transforming e-commerce with an AI-driven personalization platform built on proprietary models and data collection methods. Unlike solutions relying on generic LLMs or off-the-shelf technologies, Bubbi develops and trains its own algorithms based on behavioral insights, ensuring unmatched precision and relevance for each customer interaction.

Designed for Results, Not Complexity

Bubbi empowers e-retailers to achieve measurable sales growth without consuming internal resources. With a single tracking pixel for setup, businesses can experience a 2 to 5% sales increase with minimal effort.

Key features include:

• Automated Personalization – Bubbi optimizes every visit in real-time, increasing sales without requiring manual work.
• Proprietary AI Technology – Bubbi’s advanced AI leverages behavioral data tracking to deliver tailored insights and optimizations.
• Privacy-First Design – Bubbi uses pseudonymized first-party data, fully GDPR-compliant, setting a new standard for privacy and security.
• Behavioral Analytics – Businesses gain granular insights into customer journeys, shopping patterns, and conversion drivers.
• Proven Impact – Clients like ZOO.se, Parfym.se, Kids Brand Store, and Gymgrossisten reported substantial revenue increases and improved customer experiences through Bubbi’s platform.

Bubbi is setting the standard for personalized e-commerce at scale by combining cutting-edge technology, a user-centric approach, and a commitment to tangible outcomes. Whether optimizing for international markets or niche industries, Bubbi’s focus on innovation ensures businesses stay ahead in a changing digital landscape.