Pressmeddelande -

D:U:M ROCKING WITH UPCOMING BAND THE VANITIES!






http://cult.diesel.com/dum.html

D:U:M ROCKING WITH UPCOMING BAND

THE VANITIES!

The first video of the English threesome created and produced by Diesel:U:Music

Diesel creates music promo for UK’s hottest Bolan/Hendrix/Bowie new-ager glam rock and roll reincarnation...The Vanities.

The footage for their track 'Dolly' is the first in a series of music videos being created for emerging acts as one part Diesel's long time music talent support programme, Diesel:U:Music, with several other videos set for release over the coming months.

The Vanities were selected from the Diesel:U:Music online community out of nearly 10,000 international unsigned and emerging artists. Chosen by the Diesel Creative Team for their heavy on the hooks, idiosyncratic glam rock and roll, The Vanities draw their music from spiritual blues and soul roots to revolutionary rock and roll, all infected with a driving new wave disco sound and an intimidating wodge of real musicianship to pound out their own idiosyncratic sound. A welcome breath of fresh air to the barrage of ping pong beats out there.

The band is a perfect match to the rock spirit and attitude of the new Diesel      Spring-Summer 2010 Preview collection, which is featured in the video. It reinterprets classic rock and roll music videos, to create a multi-layered, hypnotic series of dimensions.

Check it out here: www.diesel.com/rockingdots

And here: www.myspace.com/thevanities

The project brings together emerging talents in the fields of music and video making and deliver tangible support to artists through the vehicle of creativity. The aim is to collectively realise a video that will deliver the band an effective support by taking care of the relationship, funding the project and allowing acts to tap into Diesel's creative and communications experience. The result is a professional quality music video, designed to be shared online and even to bring them exposure on TV.

The video was co-created by Diesel Creative Team, and creative and production studio Shado, of Italy.

The Vanities will play alongside D:U:M winners The Terror Pigeon Dance Revolt! on the Vienna leg of the Diesel:U:Music global tour on November 12, 2009. They will stand-in for joint winners HEARTSREVOLUTION, (who sit out the tour stop for a well earned relax), and join electro-underground duo Bunny Lake and all-girl DJVJ crew ETEPETETE.

The collection featured in the video can be seen online from the first week of November on.

For more information please contact Diesel Sweden Office: +46 8 644 55 88

Marketing Manager, Åsa Pettersson asa_pettersson@diesel.com

www.dieselumusic.com

Ämnen

  • Musik

Kategorier

  • the vanities
  • diesel
  • åsa pettersson

Kontakter

Åsa Pettersson

Marketing & Communications Manager Marketing & Communications Manager +46 8 644 55 88

Relaterat innehåll