Royal Design Group strengthens its organisation – Sander Gjøls-Andersen appointed new CPO

Royal Design Group, one of the Nordic region’s leading e-commerce companies in design, furniture and home interiors, continues its growth journey and strengthens its organisation with Sander Gjøls-Andersen as the new Chief Purchasing Officer (CPO). He will join the company’s management team and take on responsibility for the Group’s strategic purchasing across the brands Royal Design, Rum21 and AndLight.

Royal Design Group has appointed Sander Gjøls-Andersen as new CPO. He has been with the Egmont Group for four years and has served as interim CPO for Royal Design Group the past six months. Sander previously worked in the Egmont Strategy Team in Copenhagen and brings extensive experience in e-commerce, strategy, and business development.

– With Sander on board, we're adding a leader who combines business acumen and analytical strength with a strong ability to build partnerships. He will play a key role in Royal Design Group’s path forward, where design, functionality and collaboration with our suppliers remain at the core, says Charlotta Svarfvar, CEO of Royal Design Group.

As CPO, Sander will lead and develop Royal Design Group’s collaboration with suppliers and partners to create an attractive product assortment for customers.

– I am delighted to take on the role as CPO at Royal Design Group. I look forward to strengthening our collaboration with suppliers and building strong brands that continue to inspire our customers, says Sander Gjøls-Andersen.

Royal Design Group is part of Egmont LivingNordic – an e-commerce group established in 2024, bringing together some of the Nordic region’s leading e-commerce companies and brands in the home and kitchen category: Royal Design, Rum21, AndLight and Bagaren och Kocken. Egmont LivingNordic has annual revenues of approximately EUR 175 million and is led by Charlotta Svarfvar in her role as Group CEO.

High-resolution press images are available for download from Story House Egmont’s newsroom at Mynewsdesk.

About Royal Design Group

Royal Design Group is one of the Nordic region’s leading e-commerce companies in design, furniture and home interiors – with the ambition to offer carefully selected brands for the entire home at the right price and to be the natural choice for consumers. Royal Design Group operates in 16 markets under the brands Royal Design, Rum21 and AndLight. The assortment includes both design classics and new launches from some of the market’s most well-known and popular brands, selected to inspire customers to create personal and sustainable homes. Read more at RoyalDesign.com, AndLight.com and Rum21.com.

About Story House Egmont e-commerce

Story House Egmont, part of the Nordic media group Egmont, operates a broad e-commerce business with leading companies in various strategic niche areas. Our e-commerce companies offer quality products for the modern consumer and inspire new experiences and communities across outdoor activities, beauty, kitchenware, home interiors, health and children’s products. The business portfolio includes Jollyroom, Royal Design, Bagaren och Kocken, Outnorth, Garnius, Fjellsport, AndLight, Med24 and Skitt Fiske. Learn more at www.egmont.com