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Gina Tricot aims high in new sportswear collaboration with aim’n
Gina Tricot aims high in new sportswear collaboration with aim’n

Press release -

AIM'N <3 GINA TRICOT

Gina Tricot is getting off to a great start in 2019, in a new collaboration where the focus is on dreams, pep, motivation and achieving goals as part of an active lifestyle. In collaboration with the sportswear brand, aim’n, the fashion chain is releasing an exclusive sportswear collection designed specifically to inspire every girl and woman to believe in herself, aim high and achieve her dreams.

2019 will be a year where realizing dreams and achieving lifestyle goals take new shape as Gina Tricot teams up with the two happy and creative Halmstad girls, Tekla and Helen, from the sportswear brand, aim’n. In January, the feminine and bold sportswear collection, designed exclusively for Gina Tricot, will be released. It has peppy statements that spark workout motivation and add a new edge to sports fashion for women of all ages. Everybody...every BODY! That’s the concept behind aim’n and it will definitely shine through in this great new collection. Cutting-edge sportswear and accessories with cool statements and silhouettes for every shape and style. Every woman, every body. The aim’n <3 Gina Tricot sportswear collection will be available online, as well as selected Gina Tricot and aim’n stores.

– We always want to surprise and inspire our customers, so a collaboration with the sportswear brand, aim’n, is a perfect match with our target group. Sound values, girl power, motivation and spot-on-trend sports fashion. 100 percent by women, for women. This sportwear collection is simply amazing and together with Tekla and Helen from aim’n, we’ve managed to capture girl-power energy in a variety of great looks. There’s something here for every woman, every shape and every style. It’s a perfect way to start off the new year for every woman who dreams big and aims high, says Anna Appelqvist, Brand Director at Gina Tricot.

– This is an amazing experience for us, getting to design a collection together with Gina Tricot. Wilder than our wildest dreams! It just once again proves the value in daring to dream big and believe in yourself. We’re incredibly thankful that both Gina Tricot and the aim’n tribe believe in us and have made all of this possible. It’s a match-made-in-heaven, since both our brands represent girl power, joy, confidence and fashion. Announcing this collaboration is definitely one of our proudest moments. It makes the dream real! says Tekla Acs, Founder/Owner & Designer at aim’n.

About aim’n – aim high, dream big

One sunny November day, 2013, in Halmstad, Tekla and Helen started sketching out their dreams for a new sportswear brand. That’s when aim’n started to take shape and today, they’re selling cutting edge sportswear all over the world. It’s all based on the concept that no dream is too big. As long as you aim high and work hard, anything is possible! The aim is to inspire and motivate each girl and woman to embrace an active lifestyle, believe in themselves and achieve their dreams. What’s your aim?

The aim’n <3 Gina Tricot collection with be released online and in selected stores on 10 January 2019.

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We Make Women Smile

Gina Tricot is a Swedish clothing company, offering trending fashion to women in over 30 countries. Our customers will find outfits and accessories for every occasion, every day of the week – must-have basics, denim, and the ultimate party pieces. At Gina Tricot we have an immense passion for fashion, intending to offer our customers a new and inspiring omnichannel based shopping experience, both online and in store.

We’re always aiming to find new forward-thinking ways how we can evolve as a fashion company; looking for great sustainable solutions, creative work ideas and unique collaboration opportunities to become even better at what we do – and put our hearts into every day – as an international fashion supplier.

Gina Tricot