Humly Takes on the Great White North with DataVisual

Humly and DataVisual have joined forces to enhance Humly's presence in Canada, a partnership that promises mutual benefits. DataVisual, as Humly’s distribution partner, will provide a comprehensive range of sales, business development, and pre/post-sales support services. This collaboration is set to fuel Humly’s growth in the corporate enterprise space and other verticals, while also bolstering DataVisual's position in the market.

DataVisual, a renowned AV distribution company in Canada, boasts a diverse AV brand portfolio and a national sales team that spans the country. Nationally renowned for its customer service dedication, its business acumen is further fortified by extensive technical resources and knowledge. The company offers design, consultation, and other support services, ensuring that systems integrators can perform their tasks more effectively and end customers can access the AV solutions that best suit their needs.

Humly has actively expanded its visibility in North America over the past year, beginning with its first InfoComm presence last June and strategic partnerships with complementary technology partners. The DataVisual team sees a strong opportunity to increase Humly’s Canadian market share in the corporate vertical due to the Canadian business community’s embrace of hybrid work schedules.

“Canada's business landscape is characterized by the hybrid work model, with most businesses and government offices advocating for no more than two days in the office,” explained Lisa Kislich-Lemyre, CEO, DataVisual. “This shift has transformed offices into flexible spaces, where employees arrive without a designated workspace. This transition presents a prime opportunity for booking technologies that enable workers to reserve desks, meeting rooms, and other workspaces in advance or on the spot. Humly's solutions cater to both these needs, and most importantly, their booking solutions are user-friendly, making space booking a pleasant experience.”

Kislich-Lemyre adds that Humly’s hardware products, including the compact Humly Booking Device, go a long way in creating that pleasant experience. “Having that hardware device at the desk ultimately eliminates the confusion from space booking,” she said. “There is no question whom that space belongs to at the present time.”

In addition to sales and support services, DataVisual will work closely with its extensive dealer network to train and educate dealer representatives on Humly’s technology.

“Canada is a vast territory of large provinces, some of which are French-speaking and others that largely speak English,” said Anders Karlsson, CEO of Humly. “It’s therefore important to have a large and knowledgeable sales team that understands the cultural differences across different regions while also working with a company that has a partner network capable of covering the entire country. DataVisual’s large and impressive brand portfolio speaks to its ability to do both, and its ability to support the integration and end-user community with its technical expertise is an added value. We look forward to their contributions.”

About DataVisual Marketing

DataVisual Marketing is an industry leader in Audio Visual distribution in Canada, providing clients with best in class AV and technology products and solutions. DataVisual stands apart from traditional distributors, supporting our distribution functions with a National sales team who have experience as both integrators and product experts, a business development team that works directly with end users, an inside sales support team, in-depth technical and product expertise, as well as demonstration equipment, product specification assistance, and vendor training. Leveraging our industry experience, service and expertise allows our channel partners, both resellers and consultants, to provide the best AV and technology solutions and support for our brands.