The Facts and Myths of Procurement (Part 1)

Creating a message and having your company stand apart — from the rest of the pack — is extremely difficult.

Distinguishing a brand, strategy, product, or even a website is nearly impossible in this world, oversaturated with sameness. Campaigns and initiatives rise to the surface on a daily basis, taking over the headlines for a week, just to sink to the bottom of the ocean again.

While this all may sound rather cynical, in the case of most businesses, it holds rather true. In the case of branding supply chain management initiatives, more specifically procurement initiatives, this ‘five minutes of fame effect’ becomes all the more apparent.

Whether you’re brand has been blasted — sourcing cobalt from an African supplier with child labor present — or praised — implementing a blockchain in China to secure better financial stability in the sourcing of medical devices — it’s all one in the same.

The noise of this week’s headlines won’t hang around long, and that’s when actions begin to speak louder than words.

I’ve read the headlines and listened to the noise long enough. Now it’s time to pop in my earplugs and see the world through my own eyes.

I hope you can gain something from joining in on my point-of-view, supported by the 2018 Global CPO Survey by Deloitte.

This is: The Facts and Myths of Procurement (Part 1)

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