Senaste nyheterna

Visual Art will be participating in #NRF2023 You can find us at booth 3839 located on the Expo floor, where we'll be showcasing our latest #DigitalSignage solutions and #DigitalSignageSoftware Signage Player. If you plan to attend, don't hesitate to set up a personal booth tour for you or others in your organization by reaching out to Glenn Schackmuth or Andreas von Pongrácz.

We've asked industry experts the same three questions. Next out to answer these questions is Alberto Cáceres Tejedor, CEO of our industry colleague TRISON. ▫️ How would you describe Digital Signage to someone outside the industry? Digital Signage enables a company / brand / space to communicate and interact with their customers and guests real-time and in a dynamic way, mainly using audiovisual technology. It’s the future vs. the past. ▫️ What are the key components in a successful digital signage solution? Understanding the customers’ needs, and developing the projects from ‘A to Z’, making life simpler for customers and end-users. ▫️ If you look into the fortune teller, what do you think will happen in the industry in 2023? We’ll realize that our market is infinite. As it is the need of enhancing Experience in the physical world, with a seamless online-offline transition. #DigitalSignage #DigitalSignageSoftware #Audiovisual

We at Visual Art wish you a joyous 2023. Happy New Year! 🎊🥂🍾

Loek Wermenbol is working as Retail Strategy Director at our industry colleague First Impression audiovisual. First Impression is specialized in audiovisual experience and multi-sensory impact. They are using image, light, sound and even smell to create unique customer experiences. ◽️How would you describe #DigitalSignage to someone outside the industry? Modern day digital signage should be described as: "Facilitating purposeful digital solutions to the physical space" ◽️What are key components in a successful solution? Purpose! Too many solutions are implemented as just a ‘cool’ ad-on. Without a purpose and a good strategy, it’s hard to measure the ROI ◽️ Looking into the fortune teller, what will happen in the industry 2023? 2023 is going to be a year that is hard to predict. It’s foggy. There will be retailers that will use the crisis as an opportunity to gain an advantage. Others will be delaying or postponing projects. Retail never stops. So the need to ‘keep up’ is urgent. Even more in the transformed landscape after the covid. The physical space has never been more important. #DigitalSignage #RetailStrategy #DigitalExperience

We wish you a Merry Christmas and a Happy New Year! 🧑🏼‍🎄🎅🏼🎄

We've been asking Digital Signage experts the same three questions. 1. How would you describe Digital Signage to someone outside the industry? 2. What are the key components in a successful digital signage solution? 3. If you look into the fortune teller, what do you think will happen in the industry in 2023? Read Henrik Hansen answers here: https://visualart.com/en/2022/3-questions-to-digital-signage-industry-henrik-hansen/ #DigitalSignage #LED #DigitalSignageSoftware #Retail

Digital directories and wayfinding solutions with customized templates, together with our #DigitalSignageSoftware Signage Player, gives Shopping Center's the possibility to change tenants in an instant and always show visitors with the correct information. #DigitalSignage #Wayfinding #DigitalDirectories

We've asked different industry experts the same three questions. First out to answer these questions is Johan Lind, the CEO of our industry colleague Vertiseit. ◽️How would you describe #DigitalSignage to someone outside the industry? Digital In-store solutions to enhance the customer experience. It enables more personalized and relevant communication and a more seamless customer journey between online and in-person. ◽️What are key components in a successful solution? Look at the full customer journey to identify how digital solutions can add value. Define a clear purpose for each touchpoint and continue to develop the solution in an agile way. ◽️ Looking into the fortune teller, what will happen in the industry 2023? I'd love to see progressive initiatives related to digital in-store as a key enabler for a more sustainable retail. We will also see how digital in-store solutions become even more interactive and relevant. This requires a new way of working with the platform architecture, use of data and a more collaborative way of working together with all stakeholders.

NEWS ALERT! Visual Art delivers digital store solutions for Husqvarna Group globally Visual Art will deliver digital in-store solutions for Husqvarna's dealers globally. In total, Husqvarna have thousands of stores in all corners of the world. The delivery consists of an automated shop-in-shop solution that gives both dealers, and customers added value directly in store. The agreement between Husqvarna and Visual Art covers all dealers of Husqvarna's products worldwide but is focused on the network in Europe. A network which consists of 4,700 dealers. The shop-in-shop solution aims to increase customer dwell time and guide them in their purchasing process and can be updated, and automatically controlled directly by Husqvarna. - The content is based on Husqvarna's existing website but is adapted depending on the dealer's needs and wishes. But above all, it contains a lot of useful information that helps customers to choose the best product for their need. This is a bit of a dream project, not only because of the scope, but also because the content really adds value to everyone, says Andreas Ström, Chief Revenue Officer at Visual Art. Visual Art delivers hardware and its own digital signage software Signage Player. The software makes it possible to monitor the entire digital fleet from a central location, and different user roles enables HQ, Marketing and dealers to schedule and broadcast content. Therefore, Husqvarna guarantee that the right campaigns always are shown in the right place, in the right context and at the right time. - We have looked at a new, updated solution for our dealers and Visual Art emerged as the obvious option after a procurement. With their technical and strategic expertise, we not only fill the solution with function but also see a comprehensive service and maintenance program that means that neither we nor our dealers need to worry about the technology working, says Börje Nilsson, Global Shop Profiling Manager at Husqvarna. Husqvarna has 4,700 dealers in Europe and additional networks worldwide. In an initial rollout, around 500 screens will be replaced or updated, and the complete take-over of German dealers are finalized. #DigitalSignage #DigitalSignageSoftware #DigitalDisplays

For the sixth year in a row, our Design Studio was entrusted to create the Christmas calendar for Åhléns, the Swedish department store. The countdown has begun and 24 great offers in fashion, beauty and home decor will be presented each day until Christmas. #content #digitalsignage #marketing #christmas

Will high electricity prices and a potential energy crisis affect the use of digital communication channels in public places? Hopefully yes - because if we want to save energy, digital signage is one of the best solutions. Provided they are used correctly. Read why Digital Signage becomes important when we need to save energy: https://fal.cn/3tZOZ #DigitalSignage #EnergyConsumption #DigitalSignageSoftware

Competing at the highest level in any sport is hard work and in some sense a work of art. Determination, creativity, positive attitude and precision are all qualities that weigh heavy on and off the court as it does in business life. At Visual Art we are proud to serve these young aspiring athletes during the tournament with a digital experience where their names are displayed on court, as they do the hard work. With a third party integration to our #DigitalSignageSoftware Signage Player, we ensure always showing real-time information. Proud partner to #KLTK, The Royal Tennis Club of Stockholm #DigitalSignage #Tennis