Parfym.se Welcomes a New Digital Team Member: An AI Assistant from Zimply

Parfym.se, one of Sweden's leading online fragrance retailers, is further advancing its digital transformation by bringing on board an AI Assistant from Zimply. This AI addition will take over a previously manual and time-consuming process that currently consumes 50% of a full-time employee's workload, thereby freeing up valuable time for more strategic and value-creating tasks.

Each month, Parfym.se processes hundreds of supplier invoices, a number that can surge significantly during peak seasons such as Black Friday. With the integration of Zimply's AI Assistant, this process will now be fully automated. The AI Assistant will interpret invoices, extract the necessary information, import it into the business system, and flag any discrepancies for review. This automation will lead to greater control, reduced error margins, and enhanced overall quality.

"We are extremely pleased to automate this previously manual process and free up valuable time for our employees. With this newly available time, we can focus even more on value-creating tasks within our Supply and Demand process," says Sabina Remahl, Supply Chain Manager at Parfym.se.

Fredrika Björk, Business Analyst at Zimply, shares her enthusiasm: "We are thrilled to have had the opportunity to support Parfym.se with this solution. It's fantastic to see how our AI technology can bring such positive changes to their operations. We are incredibly proud of our collaboration and look forward to continuing our work with this amazing team."

About Parfym.se
Parfym.se is a leading beauty retailer specializing in the sale of perfumes and beauty products. The company offers a broad selection of fragrances from renowned brands, alongside a variety of beauty products in skincare, haircare, and makeup. With a passion for beauty and fragrance, Parfym.se aims to empower individual expression and be a destination for every customer's beauty needs.