Brand Finance values the Olympics brand at USD $47.6 billion

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Brand Finance values the Olympics brand at USD $47.6 billion

As the world embraces the London Olympics on the 27th of July 2012, Brand Finance delves into the Olympics as a brand, total revenue growth, broadcasting and sponsorships generated from the Olympics brand. Brand Finance values the Olympics Brand at USD$47.6 billion behind Apple Inc.
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Samir Dixit

Press contact Managing Director, Asia Pacific Management Consulting +65 9069 8651

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Brand Finance values the Olympics brand at USD $47.6 billion

As the world embraces the London Olympics on the 27th of July 2012, Brand Finance delves into the Olympics as a brand, total revenue growth, broadcasting and sponsorships generated from the Olympics brand. Brand Finance values the Olympics Brand at USD$47.6 billion behind Apple Inc.