Why you lose if you break off an interview because you don't like the questions
Ivanka Trump's combative interview with Cosmopolitan is a lesson for spokespeople who don't like the media's questions.
Ivanka Trump's combative interview with Cosmopolitan is a lesson for spokespeople who don't like the media's questions.
In the movie Money Monster, a corporate spokesperson is under intense pressure to deliver answers live on television, while the TV anchor she is speaking to is being held hostage by a gunman. How would you react in such a situation?
The New York Times exposed Donald Trump for scripting answers to questions supplied by Wayne T Jackson ahead of their scheduled recorded television interview. This embarrassed both the Republican presidential candidate, and Mr Jackson. So Mr Jackson did the only logical thing: he changed the questions.
Hong Bao Media has launched a new portal that allows production companies and television stations to book our green screen studios in Singapore and Kuala Lumpur.
Watch five communications experts share their street smart views on content marketing in the Singapore context.
We have done it again, turning around six interviews recorded on the sidelines of the annual conference on the same day, to make them available to delegates before the conference ended. No mean feat, seeing that our eventv host Mark Laudi was also the conference anchor!
HBM is launching an online presentation skills course for tomorrow's leaders. It is customisable yet scalable, it has both theory and practical elements, and it benefits both the universities which license the course and participants.
Mumbrella has published a Q&A with HBM's Mark Laudi on the art of the interview: Asian companies, stop using being humble as an excuse for avoiding the media
UK Conservative Party candidate Andrea Leadsom may be beside herself over alleged misquotes in an article in London's Times newspaper. But she could have avoided the situation with these steps.
Hong Bao Media has officially launched a new green screen TV studio and integrated training facility for media and communications training, television production and live webcasting.
Senior leaders correctly point out that "preparation" is key. Sounds obvious, right? So, why does it need to be repeated?
So, you want to produce a content marketing program and you have engaged a video crew. You want them to shoot the program at your factory overseas. What involvement do you need to have to ensure a smooth production and an award-winning program?
We had very limited time to record interviews, and even less time to take the raw footage and publish them. But the interviews were published before the event was even over, thanks to our well-honed eventv processes and track record.
Hong Bao Media has revamped its "Simon Says" series, in which frequent BBC commentator Simon Littlewood offers business viewers sophisticated yet street smart advice.
In HBM's "Media Savvy" YouTube series, ex-CNBC anchor Mark Laudi discusses contemporary media issues and investigates what senior executives and government officials can take away from them for their own media strategies and appearances.
Hong Bao Media CEO Mark Laudi has joined the management council of the Marketing Institute of Singapore to contribute to the development of Singapore's marketing industry.
HBM has broadened its reach by joining the Dianomi content network. This means we are able to deliver the premium corporate news programs we produce for our clientso to top business websites globally.
Annual General Meetings are critically important for companies and investors to come together, to review the accounts and to discuss the outlook. But in a weaker economy, companies may need a helping hand communicating the difficult year ahead to their shareholders. That's why we are launching a public speaking course specially geared to the C-suite ahead of AGM season in Singapore and Malaysia.
The pen is mightier than the sword. But the nature of the pen, like the sword, has changed dramatically. And corporate spokespeople and those who are focused on building their personal brand must prepare for it.
So, you or your CEO is getting set for a media interview and you are anxious it will go well. Or you are starting your own in-house video series and you need to prepare your CEO for it. But how do you go about finding the right media or presentation skills coach?