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Categories: deepfake

  • Image from VERIFY

    Deepfake of Ukraine’s Zelenskyy shows that IP laws governing such tech is urgently needed

    Recently, a video featuring a deepfake version of Ukrainian president Volodymyr Zelenskyy appeared on social media, asking his troops to surrender in the ongoing war with Russia.
    The video was quickly identified as a fake, partly due to its poor quality. Zelenskyy also swiftly posted a video of himself exposing the deepfake, and Facebook, YouTube and Twitter announced they had removed the vide

  • Screengrab of Cadbury video explaining how Bollywood star Shah Rukh Khan's digital avatar was used in its ad campaign

    That's not really Shah Rukh Khan — the growing prevalence of deepfakes throws up urgent IP questions

    For those celebrating the festival of Deepavali/Diwali in India this month, take a second look at any seasonal ads starring celebrities. You might just be looking at a digital avatar created by artificial intelligence rather than the real star.

    Rephrase.ai, a Bengaluru-based startup, says in a report published on Rest of World that they are working on some of these ads. Here’s what they do