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SilkAir's First Boeing 737-800 Makes Its Debut On Home Ground At The Singapore Airshow 2014

Press release -

SilkAir's First Boeing 737-800 Makes Its Debut On Home Ground At The Singapore Airshow 2014

SilkAir, the regional wing of Singapore Airlines, welcomed its first Boeing 737-800 at the Singapore Airshow 2014 today. On exclusive display for just one day, the maiden aircraft was dressed in a special 25th Anniversary livery of SilkAir’s signature blue and green to commemorate the milestone occasion that takes place this month.

Part of the Airline’s largest fleet order of 54 Boeing 737s, comprising 23 737-800s and 31 737 Max 8s, the aircraft was officially delivered to SilkAir at the Boeing Renton factory in Seattle on 3 February. The delivery marked the start of SilkAir’s transition to an all-Boeing fleet which is expected to significantly grow its capacity and enable the Airline to expand its network to new destinations across the region. A total of eight planes are expected this year, with the remaining aircraft to be delivered by 2020.

SilkAir Chief Executive, Mr. Leslie Thng, said, “Today is a happy and proud day for all of us at SilkAir. This acquisition of 54 Boeing 737s is a major milestone in the history of our Airline and demonstrates our commitment to supporting the region’s growing love for travel. Preparations for this transition began some two years ago and since then we have been eagerly awaiting the arrival of our first aircraft in our new Boeing fleet. Having the aircraft displayed at the Airshow in a special 25th Anniversary livery, is a fitting celebration of its arrival here on home ground as well as our 25 years in the air. With the aircraft entering into service soon, we are confident that our customers will appreciate the higher level of quality and experience that the aircraft will offer.”

A full-service carrier that is committed to creating enjoyable and reliable travel experiences, enhancements that customers can look forward to on the new aircraft include features such as the Boeing Sky Interior, which highlights new modern sculpted sidewalls and window reveals, LED lighting that enhances the sense of spaciousness, larger pivoting overhead stowage bins as well as in-seat audio and power supply for added convenience. The new aircraft also features a 162-seat configuration, with 12 Business Class and 150 Economy class seats, representing an eight percent increase on SilkAir’s current seating capacity.

Improving on its existing in-flight entertainment options, from Q2 2014, SilkAir will be progressively rolling out a new system which allows for free, seamless wireless streaming of  blockbuster hits, short features as well as chart-topping music to customers’ laptops and personal handheld devices, keeping them entertained throughout the flight.

The first aircraft is scheduled to enter service on 20 February 2014, flying to Kuala Lumpur. The aircraft will subsequently service destinations including Penang, Phuket and Medan while the arrival of the second plane will allow the addition of other routes including Siem Reap, Danang, Davao, Cebu, Kochi and Hyderabad from 17 March 2014.

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About SilkAir

As the regional wing of Singapore Airlines, SilkAir operates the Singapore Airlines Group's narrowbody fleet and extends the Group network by seeding and developing new, exciting destinations in Asia Pacific.

The airline took to the skies in February 1989 as Tradewinds the Airline, before evolving into SilkAir in 1992. In its early days, the airline catered to passengers holidaying in exotic destinations in the region, including Phuket and Tioman. As the carrier developed, regional business destinations such as Phnom Penh, Yangon and Kuala Lumpur were added.

Today, the full service airline operates more than 350 weekly flights to 45 destinations in 12 countries. Recent additions to the network include Semarang (July 2013), Makassar (August 2013) and Yogyakarta (November 2013). The airline currently has a fleet of 24 Airbus aircraft, comprising 6 A319s and 18 A320s and has just taken delivery of its first Boeing 737-800 aircraft in early February. In August 2012, the airline announced the largest order in its history of up to 68 Boeing 737 aircraft, with firm orders comprising 23 Boeing 737-800s and 31 Boeing 737 MAX 8s.

More information: http://www.silkair.com/boeing737 and http://www.newairplane.com/737ng/

SilkAir’s Boeing 737-800 delivery ceremony in Seattle: http://www.newairplane.com/737ng/customerHighlights/silkair/

The Regional Wing of Singapore Airlines

SilkAir’s pedigree as one of Asia-Pacific’s leading regional carriers began in the mid 1970s. Tradewinds Pte Ltd was formed in 1975 as the tours and travel arm of Singapore Airlines. Tasked with developing and wholesaling holiday tours, Tradewinds exclusively marketed SIA holiday packages in the early 1980s.

On 21 February 1989, Tradewinds the Airline was unveiled, catering to passengers holidaying in exotic destinations in the region, including Pattaya, Phuket, Hatyai, Kuantan and Tioman. As the carrier developed, regional business destinations such as Jakarta, Phnom Penh and Yangon were added.

On 01 April 1992, Tradewinds was renamed SilkAir. This change marked the carrier’s evolution from a holiday resort airline to a full-fledged regional carrier. The company’s Tours & Travel Division was restructured into a wholly-owned subsidiary of SilkAir, retaining the name Tradewinds Tours & Travels Pte Ltd.

SilkAir’s positioning as a premium, short-to-medium haul regional carrier gives it a unique appeal amongst leisure and business travellers in Asia. Whilst offering carefully selected meals, a full bar service and elements of inflight entertainment, SilkAir places great emphasis on providing attentive, friendly and relaxing service. The carrier’s regional flair is expressed through both its cabin crew and its cuisine – ensuring that your experience of the destination you’re heading to begins when you step onto our plane.

SilkAir
101 Thomson Road #10-03 United Square
307591 Singapore
Singapore