Nordic Essence with attention to detail

Nordic Essence is this fall's trend theme for the Formex interior design and gift fair that will be held August 19-22, 2015. It refers to a single cohesive idea that encompasses everything from building facades to everyday items and interior design details. Inspiration for the theme comes from our nature and surroundings in the Nordic region.

“Bloom where you are planted”, naturalness, sustainability and attention to detail are several of the key words for this fall's theme. In Nordic Essence we look at what is in our immediate vicinity and find inspiration in the nature that is just around the corner. The expression is modern, but it also has a natural simplicity that in many ways is characteristic of Nordic design. It also includes a growing focus on the details.

– There is an increasingly evident trend in the interior design of offices, public spaces and private homes. Details are becoming more important and small objects are moving into focus. The big picture is important. One example of this is that several of Sweden's most prominent architects and designers are to a larger extent transitioning away from facades and furniture and moving toward small objects,” says Christina Olsson, Event Manager for Formex.

The trend theme for the fall, Nordic Essence, which is a progression of the spring theme, Nordic Neat, continues to draw on shapes, colors and materials that have a strong Nordic association. The palette tends toward greens and reds paired with neutrals, such as beige tones and all nuances of gray. Well-tested natural materials are used with new technology and in combination with completely new composite materials. Shapes and patterns are inspired by nature.

Colors:

There are red tones, inspired by pale and burned bricks and the patinated Falun red facades, and neutrals, such as dark slate, gray stones and light-colored sand. Green tones are derived from moss and lichens in the forest.

Materials:

Traditional materials such as birch bark and cork are used in new contexts. We see leather, long-haired hides and textiles with soft, tactile surfaces for a warm, cozy feel, as well as wooden surfaces, brick, stone and slate for a natural and slightly raw look.

Shapes:

All of nature's sensual ways of creating shapes and patterns can be seen in the product design, like the multi-colored paths of the anthill and the geometric patterns of the beehive, the morning dew on the leaf of the Lady’s Mantle that is perfectly round. The shapes of snow crystals are an inspiration, as are the bubbles in a natural spring.

For more information, please visit www.formex.se or contact:

Christina Olsson, Event Manager christina.olsson@stockholmsmassan.se, +46 8 749 44 28

Catarina Oscarsson Media Relations Manager catarina.oscarsson@stockholmsmassan.se,

+46 8 749 43 66,

Formex is arranged by Stockholmsmässan and takes place twice a year. It is the leading Nordic meeting place for new products, business opportunities, trends, knowledge and inspiration in the interiors industry. Formex welcomes 850 exhibitors, 23,000 trade visitors and more than 850 media representatives.